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RMM discussion BKK, 17 July 2007 Vietnam update. Dumex share is holding after BB launch campaign Super Premium (Gold) Value, % Dumex Total market (all.

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Presentation on theme: "RMM discussion BKK, 17 July 2007 Vietnam update. Dumex share is holding after BB launch campaign Super Premium (Gold) Value, % Dumex Total market (all."— Presentation transcript:

1 RMM discussion BKK, 17 July 2007 Vietnam update

2 Dumex share is holding after BB launch campaign Super Premium (Gold) Value, % Dumex Total market (all segments) Value, % Dumex Source: Nielsen retail panel Heavy media & bike promotion Heavy media & bike promotion

3 Cereals and Liquid GUM launches need attention On track Comments 2007 On track (from Cuijk) On track (from Malaysia) On track if packaging go ahead by July 19 –If not than risk of delay till Mar 08 1) Not on track –Sourcing not resolved (Thai Dairies Industries, Foremost Thailand, Foremost Vietnam) –Cost prices not known JulAugSepOctNovDec Specialties HA1 AR LBW Lactose Free Foods Cereals & Rusks Liquid GUM Eazypack 1)No launch between Christmas and Lunar New Year

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