1. www.alexanderstreet.com

2. Video licensing and academic/subject advisory boards Fiona Carr International Licensing Editor Thursday 18 th July 2013

3. Overview Themes of discussion –Content licensing: our approach –Advisory boards How we use them at ASP Will refer to throughout slides ‘Call for content’ –Your role?

4. Content licensing: our approach Importance of licensing to our goals Successes to date Our approach Role of the advisory boards –Why we have set these up –Relevance to licensing strategy –Collaborative ‘local’ approach to licensing Editorial and sales working together

5. To create the best products in their respective disciplines –Seek out areas that are currently ill served –Research, find, and license the best content from all possible sources –Work with archives, authors, and publishers –Find previously unpublished materials from major authors –Listen and work closely with scholars and librarians –Provide outstanding functionality through indexing Our goal…

6. Business Partners Over 1,500 business partners Publishers, studios, music labels, and authors Paying over $5m annually in royalties

7. Licensing Approach Collections are curated –Subject based editors –Need to maintain this curation Targeted licensing of content in many ways –Large collections –Individual films: importance of Filmakers Library here –Authors, publishers –Music companies –Archives

8. Role of advisory boards Key to achieving two of our goals: 1.Research, find, and license the best content from all possible sources 2.Listen and work closely with scholars and librarians – part of the scholarly community

9. How you can help ‘Calls for content’ Content collection feedback –Gaps in existing collections –New collection ideas Identify hidden collections, regional content Archives Single title suggestions Foreign language, English language