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Published byDominick Hawkins Modified over 9 years ago
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Program Evaluation for Nonprofit Professionals Unit 1 Part 1: Introduction to Nonprofit Evaluation
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Introductions!
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Evaluation is… “… the systematic collection of information about the activities, characteristics, and outcomes of programs to make judgments about the program, improve program effectiveness, and/or inform decisions about future programming.” M.Q. Patton 1997
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You Evaluate All the Time! You’ve seen evaluation in: Restaurant recommendations Product reviews Deciding if a strategy worked Decisions on bids, proposals, or job applicants Usually conducted for two main reasons: 1.To find areas improvement 2.To generate an assessment of overall quality or value
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WARNING: Evaluation does not solve program problems. Only good USE of evaluation data solves program problems.
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Wait…why is evaluation important? http://www.flickr.com/photos/gagilas/3710480555/sizes/z/in/photostream/
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Evaluation is valuable to nonprofits! Understand if the program is working Informs improvement Informs future decision making Smarter grant applications Contributions to the field Accountability!
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Evaluation is important to funders! Accountability! Demonstration of return on investment Funders want to address social problems Many funders want to contribute to a more capable, more effective nonprofit sector Why would a funder invest in you if you can’t show good stewardship of those funds?
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How do you know your program is effective? I just know! But we do really good work! Have an answer grounded in fact!
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