2. Product Graham crackers – Topped with Hershey’s Kisses Candies Marshmallow Ingredients – 52 HERSHEY’S Kisses Brand Candies – 26 Large Marshmallows – 26 Graham crackers

3. Packaging Arranged in plastic plates wrapped in clear gift wrap

4. Cost Estimates IngredientsPrice per Unit QuantityPrice per piece/cup Quantity Needed Total Hershey’s Kisses Candies $ 6.0572 pc$ 0.09 / pc52 pc$ 4.68 Marshmallow$ 2.6540 pc$ 0.07 / pc26 pc$ 1.82 Graham Crackers $ 5.2552 pc$ 0.1026 pc$ 2.62 Total Expenses $ 13.95$ 9.12

5. Cost Estimates Cost per S’more=Total Expenses/#cookies = $9.12/ 52 = $0.18 Selling Price = $0.50 ($0.32 mark up on cost per cookie) PROFIT = # cookies x selling price - expenses = 52 x $0.50 - $9.12 =$26.00 - $9.12 = $16.88

6. Place & Promotion In front of Business Division Flyers --------------> Word of mouth

7. Directions 1.Break graham cracker sheets in half. Using clean scissors cut each marshmallow in 2 halves. Heat oven to Low Broil and place oven rack two levels below broiler. 2.Align graham crackers in the cookie sheet about ½” apart from each other. Top each graham cracker with a marshmallow with the cut/sticky side down. 3.Place marshmallow topped graham crackers under broiler. DO NOT WALK AWAY, watch them closely as they will not toast quickly, allow to roast until golden. 4.Once golden immediately remove from oven, place 1 Kiss in the center of each toasted marshmallow and gently press down