1. Consumer choice in a volatile global environment: ASEAN- EU Programme for Regional Integration SupportII Mr.Panaikorn Boonkob

2. Educational Background -First class honor B.A. (Political Science) Chiang Mai University -Trophy of Outstanding Score Coursework M.P.A. (scholarship track) NIDA -Lecturer at SSKRU, Sisaket province

3. Introduction -Global integration of ASEAN region -Logical framework and AMO Theory -consumer choice and KBE -paradigm of Public Choice Theory -New ASEAN Order: NAO

4. Main Mission of ASEAN- EU integration - Mutual respect for independence, sovereignty, equality, territorial integrity and national identity -The right of state to lead its national existence free from interfere, subversion or coercion -Noninterference in the affairs of one another -Settlement of differences or disputes by peaces -Remuneration of threat or use of force -Effective cooperation among ASEAN-EU

5. ASEAN-EU declaration for Consumer choice Concord -Objective 1 for convergence to develop regional area and ASEAN-EU fund -Objective 2 for regional competitiveness and employment with trust and confidence -Objective 3 for Territorial Cooperation Objective throughout INTERREG initiatives so as to make political dialogue and confident building, preventive multilateral tensions

6. Mechanic of Development divide amid ASEAN Member -Growth development scheme -Initiative for ASEAN Integration: IAI -Composition of consumer choice as consumers, suppliers, competitors, government, labor union, trade association, pressure group and civil society -Ultimate goal toward sustainable development and KBE: Knowledge based Economy -Its concept of Neo-comparative Pol-Econ Dimension

7. ASEAN-EU community from SWOT matrix model -Confidence Building Measurement: CBMs -Peace making, Economic and Preventive Diplomacy -Dispute and Conflicts Resolution Mechanism

8. 5 factors for ASEAN-EU integration - ASEAN agreement framework with law enforcement -Regional cooperation policy of diversity ASEAN -Mechanistic of cooperation policy implementation -Decentralization and Empowerment with

9. PEST MODEL Politics Economic Society Technology

10. Question & Answer Change Agent Wisdom Leadership Agent