1. Colombo, Sri Lanka, 7-10 April 2009 Gearing up to Launch Manoj Barara, General Manager, Sales Engineering UTStarcom FORUM ON NEXT GENERATION STANDARDIZATION (Colombo, Sri Lanka, 7-10 April 2009)

2. Colombo, Sri Lanka, 7-10 April 2009 2 Significance of NGN More and more Video traffic Increased P2P communications Bi-directional Video communication networks

3. Colombo, Sri Lanka, 7-10 April 2009 3 Potential Businesses from NGN Video calling Video Yellow pages Video shopping Video SNS Community TV watching High speed games – more realistic

4. Colombo, Sri Lanka, 7-10 April 2009 4 Target Audiences for the Biz Residential customers Video calls Video SNS B2C Video Yellow pages Games C2C Video SNS, Video Blogging Community TV watching

5. Colombo, Sri Lanka, 7-10 April 2009 5 Competition Mobile networks offering Video Web based SNS Web based direct selling sites like eBay, Rediff, Indiatimes Video sharing sites.

6. Colombo, Sri Lanka, 7-10 April 2009 6 Cost of Implementation Huge infrastructure upgrade required Network readiness to support NGN BW increase for bandwidth hungry applications Response time sensitive applications like games

7. Colombo, Sri Lanka, 7-10 April 2009 7 Regulatory Uncertainties Telecom regulator Vs. Broadcast regulator e.g. IPTV Uncertainty over the use of advanced NGN applications Concerns on Theft, Pilferage Misuse Rights management

8. Colombo, Sri Lanka, 7-10 April 2009 8 Asia Pacific trends Region and culture specific applications Uniform experience on 3 screens: Mobile PC TV Who is first Standards developing in parallel.

9. Colombo, Sri Lanka, 7-10 April 2009 9 Changing marketplace Tune up your network for the Video rather than data: Time sensitive Bandwidth hogging. If you don’t do it, someone else will launch it Cater to your region specific customer needs

10. Colombo, Sri Lanka, 7-10 April 2009 10 Examples from India Operators offering IPTV services on their upgraded networks using: PIM SM PIM DM IGMP v3 PIM SSM Launch of vanilla IPTV services also gaining numbers New applications and UI gain lot of initial traction