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Best Outdoor Campaign Entry Form
Category for Entry : Agency Name : Media Planner/Team: Creative Team : Client Name: Product: Campaign Name: Date Campaign Ran: Format/Formats Used :
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1. Strategic planning (25%) Maximum 500 words
Outline market background, campaign goals, target market, plan, why Outdoor etc. … 2. Tactical Planning (25%) Maximum 500 words Understanding of key variables in Outdoor planning process – timing/use of formats/regionality/weights/innovative planning and demonstrable cost efficiencies via CPTs etc. Non-JNOR formats will be allowed for. …
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3. Poster Design (25%) Maximum 200 words
Understanding of how the poster creative needs to work in synergy with the medium to achieve communications objectives. … 4. Results (25%) Maximum 200 words The client / agency to outline how the campaign was a success via corroborating sales / research results etc. …
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Images Images must be inserted into this Powerpoint document in jpeg format RGB at a maximum size of 1200 pixels wide or 1200 pixels high at 300dpi. The maximum size of Powerpoint document must be less than 8mb.
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Images Images must be inserted into this Powerpoint document in jpeg format RGB at a maximum size of 1200 pixels wide or 1200 pixels high at 300dpi. The maximum size of Powerpoint document must be less than 8mb.
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Images Images must be inserted into this Powerpoint document in jpeg format RGB at a maximum size of 1200 pixels wide or 1200 pixels high at 300dpi. The maximum size of Powerpoint document must be less than 8mb.
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