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Published byRandolf Kelly Modified over 9 years ago
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Business Plan Presented by: Yuanyuan Chai Youchuan He
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Introduction Franchised Quick Service restaurant. Location : Food Court Lower Place Riel Type : Asian flavor pan fried dishes Targets: University students, profs, faculties & Group events Positioning Statement: To create the freshest taste of Asia using quality and nutritious ingredients, while making them easily accessible, convenient and affordable
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Site Plan
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Floor Plan
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Operation/HR Plan Operation Hours Monday-Thursday: 9:30am – 7:30pm Friday: 9:30am – 5:30pm Saturday: 10:00 am– 3:00pm Organizational Structure Corporation 50/50 shares Organizational chart Manager Part-timeFull-time Supervisor
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Marketing Mix Place Product Quick service High quality Price Lunch special Student price Promotions
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Capital Budget& Financing Capital Budget 2012 Equipment11,381 Opening Inventory5,000 Franchise Fee25,000 Leasehold Improvements50,000 Total $96,381 Financing Budget2012 Bank debt33%31,805 Equity64,576 Total$96,381
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Financial Analysis Market observation (Umi Sushi) 60-80 customers/hr during peak period 10-25 customers/hr during slow time Break-even Analysis
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Revenue 20122013201420152016 Number of customers 175 170165 Days Open266 Ave. Purchase/Customer $10.00 $10.25 $10.51 $10.77 $11.04 Total Sales 465,500 463,505 461,119 472,647 484,463
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Conclusion All in all characters Tasty, Healthy, Variety Fresh, Quick, Cheap
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QUESTIONS?
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