1. Kuwait Healthcare The Challenge of Global Medical Tourism James A. Rice, Ph.D. Jim.rice@ihstrategies.com James A. Rice, Ph.D. Jim.rice@ihstrategies.com

2. 2 It is all about M.E. Medical Experience Money Experience Media Experience

3. 3 Many Facets to Consider Role in Kuwait?

4. 4 What is Medical Tourism Medical Tourism is the act of traveling to other countries to obtain medical, dental or cosmetic care. Medical tourism is a new term, but thousands of years old act. From the 18th century wealthy Europeans traveled to spas from Germany to the Nile. Factors such as high healthcare costs, long waiting list for transplants, ease and affordability of international travel, improving technology and high quality of healthcare standards in many countries of the world has led to the recent increase in popularity of medical tourism among European and U.S populations. Medical Tourism is also known as Medical Travel, Health Tourism, Surgical Tourism, Health Travel, Treatment Abroad, Surgeries Abroad, Medical Outsourcing.

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6. 6 Growing body of knowledge. “The Deloitte Report states that by 2017 up to an estimated 23 million Americans could be traveling internationally and spending up to $79.5 billion dollars each year.” Can add flow from EU and South Asia

7. Kuwait Healthcare Global Growth & Competition Forecasted

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11. Kuwait Healthcare Many Medical Centers Compete

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14. 14 Gap Large for US, but also EU

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18. 18 Actions for Kuwait to Compete to Earn Medical Tourism Pride and Profits?

19. 19 Actions to Enhance Clinical Quality Outcomes: Actions to Enhance The Consumer Experience: Opportunities for Strategic Alliances: Actions to Promote the Kuwait Brand: Kuwait Health