1. Ian Reeves

2. Websites and applications that enable users to create and share content or to participate in social networking. Includes: some blogging social networking Microblogging Recommendation sites User content sharing

3. Telling better stories – there is always someone who knows more than you do Making better relationships – engaged users are more loyal, and more attractive to advertisers. They may even pay Attracting new users Finding sources – and their contacts - more easily

4. Message boards Comments on stories News UGC Non-news UGC Commissioned Blogs Reader blogs Microblogs User-generated data User questions Member spaces Member recommendations Off-site engagement

5. In 2008, Facebook had fewer users than CNN.com Now it dwarfs it by up to 25x Social networks massively outperform news sites in terms of engagement 20 per cent of all internet time is spent on them Average daily time on Facebook is 30 mins – 25 minutes more than most news sites Telegraph gets 8 percent of traffic from social media sites

6. Iranian street protests of 2009

7. Huge amount of noise and false information – eg 3m protestors (only a few hundred thousand; Mousavi ‘house arrest’; president of monitoring committee ‘declared election invalid.’ Little balance – conversation overwhelmingly in favour of Mousavi Self-selecting group, largely from liberal elite

8. Extended newsgathering possibilities – pictures and story leads Accumulation of ‘kudos’ within social media communities, plus traffic gains from links Relative simplicity of monitoring multiple news sources

9. Newsnight and Lord McAlpineNewsnight and Lord McAlpine George Monbiot and Lord McAlpineGeorge Monbiot and Lord McAlpine

10. When social media goes wrong  Quantas plane ‘crash’ Quantas plane ‘crash

11. When social media goes wrong  Yarmouth reporter sacked after Tweets Yarmouth reporter sacked after Tweets

12. When social media goes wrong  Reddit and the Boston Marathon bomb suspectsReddit and the Boston Marathon bomb suspects

13. Reuters guidance  The tension is clear: Social networks encourage fast, constant, brief communications; journalism calls for communication preceded by fact-finding and thoughtful consideration. Journalism has many “unsend” buttons, including editors. Social networks have none. Everything we say online can be used against us in a court of law, in the minds of subjects and sources and by people who for reasons of their own may want to cast us in a negative light.

14. Reuters guidance  While, obviously, we cannot control what others may post on our accounts, we must maintain constant awareness when posting to Facebook, Twitter and other online fora that we are flying without a net, and that an indiscretion lasts forever. At all costs, we must avoid flame wars, incendiary rhetoric and loose talk. We should also remember that by friending or following someone, we may be giving out the identity of a source. Everything depends on our keeping trust.

15. Reuters guidance  In other words, be careful. By all means, explore ways in which social media can help you do your job. But before you tweet or post, consider how what you’re doing will reflect on your professionalism and our collective reputation. When in doubt, talk to colleagues, your editor or your supervisor.

16. Social media guidelines from around the world  http://kellyfincham.com/international-social- media-guidelines-for-journalists/123/123 http://kellyfincham.com/international-social- media-guidelines-for-journalists/123/123

17. Usage of social media sites is highly uneven – beware thinking it is representative The 90-9-1 rule of participation inequality holds

18. “People very often don’t want a conversation. People’s interest in media is very often as background. The earliest investigations into media going back the foundation of Gallup indicate that people are not as absorbed in media as the creators of media. “ – Adrian Monck.

19. Dan Gillmor – We, the media (full copies in library)We, the media Antony Bradley – A New Definition of Social MediaA New Definition of Social Media Rusbridger video on Future of JournalismFuture of Journalism Clay Shirky – How social media can make historyHow social media can make history