1. Your Guide to Intelligent Giving Where the Heart Meets the Mind

2. The Data Proves Impact 4.5 million distinct visitors (6.4 million hits) in 2012 92% say evaluations affected their decision to support individual public charities CN ratings influence decisions on billions in donations annually

3. The Nonprofit Sector Problem* “… there is virtually no credible evidence that most nonprofit organizations actually produce any social value.” *“The End of Charity” by David Hunter – Philadelphia Social Innovations Journal

4. WHY IS THERE A LACK OF RESULTS REPORTING? A Fear of Fallout from Potential Criticism It’s All About the Work Performance Measures are Reductionistic Lack of Resources Bored Boards Donor Indifference The Growth Motive Inadequate Monitoring (Internal & External)

5. 5 OUR DEFINITIONS OF ACCOUNTABILITY & TRANSPARENCY (per Prof. Brackman Reiser) ACCOUNTABILITY - is an obligation or willingness by a charity to explain its actions to its stakeholders. 1)FINANCIAL - to safeguard and manage the charities financial resources. 2)ORGANIZATIONAL – to consistently follow rules of governance and operational process. 3)MISSION – to set goals and then measure and manage performance to assure the charity is achieving meaningful results. TRANSPARENCY - an obligation or willingness by a charity to publish and make available critical accountability data about the organization.

6. Financial Health Accountability (Governance) & Transparency Results Reporting A scalable, in depth, multi- dimensional charity rating system. CN 2.0 2011 - Organizational CN 1.0 2002 - Financial CN 3.0 2013 - Mission FROM ACCOUNTABILITY IN ONE DIMENSION TO THREE AND BEYOND THE FUTURE (CN 4.0?): OUTCOME MEASUREMENT

7. THE FIRST STEP TO UNTYING THE GORDIAN KNOT: MISSION ACCOUNTABILITY - RESULTS REPORTING 1.Alignment of Mission, Solicitations and Resources 2.Results Logic and Measures 1.Validators 2.Constituent Voice 3.Published Evaluation Reports *Prototype for purpose of illustration only. Final product is likely to be different and/or vary by cause area.

8. PART 2 Why do you think this is the most important issue in the non-profit sector today? 8

9. 9 THE DONOR PROBLEM * Based on the Money for Good donor research of Hope Consulting

10. Because donors will have access to much more robust information than ever before about each charity’s ability to bring about long lasting and meaningful change in the world. 10 WHY IT IS SO IMPORTANT FOR DONORS?

11. The Nonprofit Sector Problem * “… there is virtually no credible evidence that most nonprofit organizations actually produce any social value.” *“The End of Charity” by David Hunter – Philadelphia Social Innovations Journal

12. Because many more charities will become focused on measuring and managing their performance. 12 WHY IT IS SO IMPORTANT FOR CHARITIES?

13. 13 THE BENEFICIARY PROBLEM

14. Ultimately we believe this will lead to a significant and measurable improvement in human welfare and acceleration in solutions to our world’s most persistent problems. 14 WHY IT IS SO IMPORTANT FOR BENEFICIARIES?

15. (The Nonprofit Marketplace Hewlett Foundation, 2008) THE PROBLEM SOLVED

16. HOW WE ARE HELPING SOLVE THE PROBLEM