1. Santa Rosa A Conservation Success Story Department of Interior Roundtable April 8, 2010 Chris Brown California Urban Water Conservation Council

6. Cash for Grass -Pre and/or post inspections -Artificial turf allowed -Gallons per square foot of water savings -Two fulltime employees -O&M covers staff time -CIP funds cover rebate -Estimated cost per acre foot +/- $800 -Staff must have prior knowledge of low water use plants, irrigation systems, etc. -Best intentions ≠ expected results (good or bad)

8. Tracking Based on 1 st year results

9. Tracking Based on 1 st year results

10. Evaluating % Water Savings – Overall – Control vs. Program Participants Reduction in GPCD Actual vs. Estimated $ per Acre Foot Cash for Grass -Overall Savings: 30% reduction in participating accounts -Actual cost per acre foot = +/- $400 -Board Accountability and additional funding