1. History of By: Chantel Simon

2. Historical Background of Nintendo

3. 1889-1956 1960’ s 1970’ s Present Founded September 23, 1889 by Fusajiro Yamauchi in order to create handmade Hanafuda cards NIN-TEN-DO Nin: responsibility ten: heaven do: temple (figuratively: firm) temple of celestial responsibility “Leave Luck to Heaven” 1980’s

4. 1889-1956 1960’s 1970’s Present1980’s

5. 1889-1956 1960’s 1970’s 1980’sPresent

6. 1889-1956 1960’s1970’s 1980’s Present

7. 1889-1956 1960’s 1970’s 1980’s Present

8. Marketing & Product Tends

9.  Release of Donkey Kong, geared towards elements of fantasy  Release of Super Mario Bros. continuing emphasis on family  Introduction of Game Boy – compact, accessible, engulfed children around the world

12.  Nintendo official seal promotes quality, and targets consumers concerned with safety and durability  Nintendo has taken steps to attract this audience by setting up their Wii system to be internet accessible and have the ability to update content

14. Early Nintendo Commercials  Nintendo- Early 80's Nintendo- Early 80's  Nintendo- Recent Wii Nintendo- Recent Wii

15. Nintendo- Early 80's

16. Nintendo- Recent Wii