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Published byLenard Hunt Modified over 9 years ago
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William “The Mick” McEwan Steve “Patience” Perrotto Mark “Gonzo” Gonzales Kishan “Mysterious” Mistry Here I Come!
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Business Overview Looked at successful amusement businesses and examined their shortcomings –Combined the best of successful businesses –Eliminated areas of weakness End result was the LAO Action amusement facility
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Mission Statement At LAO we believe that a mission statement provides the driving force for a business. LAO Action is a for-profit organization that seeks to offer an exciting and dynamic environment where our customers can come and satisfy their appetite for action. Through our assortment of games and activities, our goal is to provide a safe, memorable, and action-filled experience all under one roof. We stand out from the common amusement facilities with our multitude of activities and state-of-the-art games including SpeedBall (paint ball), Laser Warz (laser tag), billiards, state-of-the-art games, and virtual reality simulations. At LAO Action, we focus on a customer-driven approach to supply chain management through our friendly employees and superior service quality.
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Phoenix, Arizona Inc, Magazine rated Phoenix the #1 city to start a new business Building size is perfect for our goals Parking lot Building will be split up into 3 sections
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LAO Action We are something Phoenix has never seen
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Speed Ball Our version of indoor Paintball Brief 10 minute Course on how to play Sales
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SpeedBall
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Lazer Warz Laser Tag Floor Set up Prices/Sales
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Laser Warz
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Arcade Games We plan to hold 75 games High Tech/ Virtual Reality Sales/ Pricing
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Billiards 10 Billiard Tables 5 TV screens
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Billiards/ Arcade
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Food and Beverage Pizza, Burgers, Fries, Hot Dogs Good tasting Fast Food
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Sales Data Food & Beverage
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What Makes us Different We are unlike our competition LAO Action appeals to all age groups Customer Service –Employees
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Advertising Three main mediums of marketing –Yellow Pages Local Phoenix Area Book Internet –Billboards Two around the greater Phoenix area –Television Commercials
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Technology Video Games –Classic Games –Virtual Reality Laser Tag Equipment Paintball Equipment State of the art Website
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All about the Benjamins
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START UP BUDGET
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Weaknesses We don’t have a name in the Phoenix area Attracting customers
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Strengths Our Uniqueness State of the art indoor facility
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Conclusion LAO Action: Where the monotony ends and the excitement begins!
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THANKS We would now like to open the floor to questions.
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