1. Marianne Chan Knowledge & Community Information & Communication Committee 2011 ASME Leadership Training Conference Hyatt Regency DFW Dallas, TX 1 Unit Communication BOOTCAMP Mel Torre Director of Corporate Communications ASME Staff

2. Bootcamp 2 What you will learn at WHOWHAT HOW CHECK

3. Let’s start with your plan  Who is your audience?  What is your message?  How are you going to get your message across?  How are you going to get feedback? What are you going to do if it didn’t work?

4. New Team Members Engineering students Corporate non members K-12 students Promote engineering Step 1: Who is your audience?

5. Step 2: What are you saying? When do you need to say it? IMECE SPDC

6. ASME’s Strategic Focus

7. Step 3: How will you communicate? New Team Face to Face meetings-monthly Teleconference calls Online collaboration

8. Step 3: How will you communicate? Membership Updated Website! Digital Newsletter (monthly or quarterly) Group

9. ASME Web-Pages 9

10. ASME Newsletters 10 http://www.asme.org/Governance/Volunteer/Section_Newsletter_Te mplates.cfm

11. Ways to Get Involved E4C ASME.org

12. ASME Staff Resources Public Information –Annual Report –ASME at a Glance –Fact Sheets Media Assistance –Creating a Press Release –Media Inquiries Creative Services –Logos –Design Ideas –Images

13. Step 4: Getting Feedback

14. Step 4: Evaluate

15. Staff Support Media Relations Mel Torre torrem@asme.org Social Media Christina Perakis perakisc@asme.org Website Design Denny Wall walld@asme.org Newsletters Wil Haywood haywoodw@asme.org

16. BOOTCamp What I learned at WHO is my audience? WHAT is my message? HOW do I get my message out? CHECK if my plan is working

17. Contact Information 17 Marianne Chan Knowledge & Community Information & Communications Committee Chairperson chanm@asme.org chanm@asme.org Mel Torre Director, Corporate Communications ASME Staff torrem@asme.org