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Music Video Representation. 50 Cent/PIMP 50 Cent aged 20-30 as rappers stereotypically don’t live that long Adheres to stereotypes of criminals because.

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Presentation on theme: "Music Video Representation. 50 Cent/PIMP 50 Cent aged 20-30 as rappers stereotypically don’t live that long Adheres to stereotypes of criminals because."— Presentation transcript:

1 Music Video Representation

2 50 Cent/PIMP 50 Cent aged 20-30 as rappers stereotypically don’t live that long Adheres to stereotypes of criminals because of his ethnicity The way he dresses can represent power and money Black = Evil, yet White = Good Dominance over women = power

3 50 Cent/PIMP White outfits calm people as white is a calming colour The setting = wealth and power (house, cars etc.) Girls are from a mixed background aged 20-30 Women shown as heterosexual Women are shown acting like prostitutes Girls dancing in a provocative manner with revealing clothes Video teaches men to degreade women

4 Deez Nuts/Band of Brothers Represents males badly by taking drugs, drinking etc Represents young people badly as of the habits shown in the video Black and white filter = simplicity. This could represent that its normal life for them Gives a bad representation on people with body modifications All young and white males Absence of ethnic diversity is very clear (same with rap) Lack of women, but this is clear in the whole genre

5 Lily Allen/Hard out here Trying to break stereotypes of women Directly attacked blurred lines Doesn't want to “sell her body” Variety of ethnicities to make it less of an individual problem

6 Robin Thicke/Blurred Lines Shows that using women is acceptable Glamourising rape Males wearing suits = money and power Females shown as objects Women are stripped of their dignity Song promotes heterosexuality Diverse ethnicities is trying to say that the men can have any girl they want

7 Nicki Minaj/Anaconda Women are under 30 Afro-Caribbean and white girls only No gay scenes, only erotica Doesn't break stereotypes of black females Video is not suitable for young children and may be shunned by the older generation

8 Warrent/Cherry Pie White people only Women is very sexualised and wearing revealing clothing Woman is related to food which objectifies her Men have long hair and wearing leather clothing Social class is lower class as they say that they are broke

9 Plan B/Ill Manors Plan B is middle/working class Negative representations for males Few females Showing gang culture in a negative light Women are not sexualised or objectified but instead show more stereotypically masculine habits Bad representation for teenagers Shows police and politicians attacking public Shows the truth about the 2011 London riots Shows that riots was not only black people Trying to say that upper class people don’t actually understand the problems of the lower class

10 Akmu/Melted Ice can mean adult in Korean as well so it is used as a pun Trying to show adults as negative Camera can represent innocence (limited view) Variety of ethnicities Showing white people as having higher paid jobs Woman is sexualised because of her makeup Shows white people in a negative light (violence) Shows teenagers as individuals Ethnic minorities are shown in a positive light.

11 Taylor Swift/Shake it off Actors in their twenties No children Trying to say that peoples younger years are their best years Not gender specific Some costumes don’t conform to gender stereotypes Main ethnicity is white No representation of LGBT No representation for social class

12 Mr Vegas/Bruk it down Late twenties Not suitable for young people and shunned by older people Lyrics are hard to understand but very sexual Youthfulness is seen as attractive Male is viewed as the dominant sex Think all women want his “sugar stick” Men were always more clothed than women Conforms to African stereotypes Genre is bashments Heterosexuality is encouraged when homosexuality is a crime Working class or less

13 Usher/In this club Usher is middle ages but the women are a lot younger than him (appeals to his target audience) Mixed ethnicities but the main one is black Girls are shown as disposable beings Makes him look upper class Men are African-American and use the women in the video


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