1. What Your Website Should Do For You

7. Web Service Companies

8. Who does your site need to serve? Potential customers searching online Potential customers searching online Referrals Referrals Someone who saw an ad Someone who saw an ad Possible employee Possible employee Real estate agent Real estate agent Insurance agent Insurance agent Potential customer with a proposal Potential customer with a proposal

9. Did you know that the insured’s “Value Decision” is based almost entirely on the “Emotional Dynamics” of the loss?

10. This means you and your employees must focus on building a “relationship” with the restoration client. Why? Because when you can consistently make the policy holder happy adjusters will fight to get you on their losses!

11. Trust and Credibility

12. What does your site need? Before & After Photos Before & After Photos Customer Reviews Customer Reviews Customer Testimonials Customer Testimonials Videos Videos On The Job Photos On The Job Photos

13. What does your site need? Blog Blog Press Releases Press Releases Case Studies Case Studies Information on your sales people Information on your sales people Service area map Service area map

14. Cater to the user

28. The secret to getting 5 star reviews

37. How can my website help me close sales?

38. Build trust Build trust

39. Lower Sales Resistance

40. Meet the Team

43. Why testing is key

54. Change

55. Surpass the competition

56. RickCleri.com @RickCleri