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Effective Tactics for Defending Freedom: Knowing the Enemy Shaka Mitchell Executive Vice President Tennessee Center for Policy Research American Dream CoalitionApril 19, 2009
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Classifying the Enemy Questions to ask Who is most affected by this controversy? Where is the battle likely to be fought? Or who has the ability to remedy the situation? What are your core strengths and weaknesses?
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Classifying the Enemy Large Scale Global warming, climate change, carbon capping Income tax, death tax Federal bailout immigration Mid-size Bailout initiatives Government transparency School choice/ education reform 2nd amendment issues Criminalization Occupation licensing Grocery and/or luxury taxes Small (but deadly) Zoning/ property taxes Blight, eminent domain abuse Red light cameras Local school board decisions/ charter schools Bond referendums
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For immediate release… February 26, 2007 Al Gore’s Personal Energy Use is His Own “Inconvenient Truth” Gore’s home uses more than 20 times the national average.
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Website Traffic
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Testimony In Support of an Economic Civil Rights Act House of Representatives State Government Subcommittee of State & Local Committee April 1, 2009 by Justin Owen, Director of Legal Policy, and Shaka Mitchell, Executive Vice President
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Lobby Days Taxi deregulation proposed 70 taxi drivers on Capitol steps Locally led, nationall supported
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Rallies Rally with kids, families, business owners Kids acting as “street team” March directly into city council meeting Meeting lasted 3 hours
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Choose your own liberty defense Large TV commercials Facebook Twitter Paid lobbyists National think tanks National marches
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Choose your own liberty defense Mid-size Radio ads State newspapers Twitter Facebook Meet-up groups Google/Yahoo groups State think tanks National interest groups State legislator visits Group lobby days Letter writing Blogging networks Federal lawsuits Rallies
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Choose your own liberty defense Small but deadly Local newspapers Door knocking Posters/flyers Townhall meetings City council meeting testimony County commission meeting testimony Phone chains Local bulletins House parties Litigation by letterhead Rallies
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