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NEW TECHNOLOGIES Irma Astrauskaitė Latvia–Lithuania Programme Irma.Astrauskaite@latlit.eu 16 June 2009 Brussels New Technologies INTRODUCTION
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What is Web 2.0.? Second generation of web development and design Communication Secure information sharing Social networking sites, video- sharing, wikis, blogs, mashup 2009 235,890,526 sites 1,596,270,108 users
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How not to get lost? Web 2.0. Landscape
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Cooperating? www.euroblogas.lt ‘About EU -- without brick-a-brack’ Network blog (24 authors with different life style) on EU topics Cooperating? TOP 20 blogging sites during the first week (Lithuania)
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Creating new? www.europosistorijos.lt "European Stories Park" project - "stories-wire agency“ devoted to the regional media and regional internet news/lifestyle portals. New social network? to share pictures, videos and stories on EU topics ~95 regional papers, radios and internet portals subscribed weekly newsletter
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www.estlat.eu Google map features?
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Creating new? What not to forget Europe: 48,9 % people use internet (March 2009) The total amount spent online increased by 18% between December 2007 and December 2008. Advertisement / information = added value Attention: 2/3 of the world’s Internet population visit a social network or blogging site, 10% of all internet time. 200 million in the world use Facebook. Is it popular in your country? Information source : A Nielsen report on Social Networking’s New Global Footprint (March 2009) Internet usage in Europe: http://www.internetworldstats.com/stats4.htm Facebook using by % of population: http://www.nickburcher.com/2009/04/facebook-usage- statistics-by-population.html
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Creating new? Questions to answer: What other tools do we use / not use? Why was a specific tool chosen? Target group, tool and message Time / efforts and results Why we are afraid to use new tools? Do we have and think about the Internet strategy, how we promote us? EU topic is common! Can / should we work together? WHAT to do?
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