1. Training One March 16, 2011 www.ACTionAlexandria.org @ACTionAlexVA | http://facebook.com/ACTionAlexandria

2. Today’s Agenda Welcome & Introductions ACTion Alexandria What is Spring2ACTion? What are the benefits of Spring2ACTion? How do we use Razoo? Questions Next Steps

3. Technology-aided barnraising ACTion Alexandria brings together neighbors and organizations to exchange ideas, coordinate efforts, and solve problems in our community.. Community needs Limited resources Organized collective action

4. ACTion for Organizations Work together to build a more engaged citizenry – Our mission is to engage citizens and refer them you. – We use social media to share news, information and to mobilize supporters. – By collaborating, we’ll build a bigger base of support for all. Increase awareness for Find and engage new supporters Animal Welfare League of Alexandria Alexandria Tutoring Consortium ANHSI ACT for Alexandria

5. First Month of Results Four Featured Actions, Four Weeks of Results Carpenter’s Shelter$1495 raised ALIVE! 30 bags/2,476 people fed Community Lodgings 2,400 diapers ANHSI’s Pediatric Clinic320 single servings Pedialyte *20-30% new donors

6. Spring2ACTion Challenge April challenge to community: How do we increase local giving and volunteering in Alexandria?

7. Spring2ACTion Featured ACTion Spring2ACTion will be biggest Featured ACTion. All resources devoted to promote efforts of participating organizations.

8. Why Spring2ACTion? Nonprofit Excellence Forum & Jean Case’s Keynote Address Alexandria voted the most generous online city ACTion Alexandria Give to the Max Day Spring for Alexandria

9. Benefits of Participation Overlay with Spring for Alexandria WJLA Media Sponsors and PCI Communications – PSAs, newspapers, radio, TV coverage, etc. Mid-year fundraising campaign Engage current and new donors Central portal viewed by thousands of community members Grants and prizes Obtain email addresses for donors

10. Maximizing Your Participation Share information with your board, donors and volunteers Secure matching grants Use social media tools Be specific in your asks and amounts on your page Attend April 6 th Training on integrating social media tools

11. Next Steps Training Two April 6, 2011 9:30 a.m. - Noon