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Published byGrant Thornton Modified over 9 years ago
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“Intuition is reason in a hurry” – Holbrook Jackson, 1932 INTUITION
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The ability to understand something instinctively, without the need for conscious reasoning Is it a stand alone way of knowing? Or based on memories, feelings, imagination, or sense perception. Psychology – since 1998, two processes of thinking now recognized: *Automatic Processing (Thinking fast- intuition) *Reflective processing (Thinking slow – reason) *Heuristics – mental shortcuts and rules of thumb
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Academic intuitions - naive Physics – impetus, vs Newton’s first law of motion Economics – Zero Sum Bias vs trade, or positive sum game Ethics – tribal vs global sense of right and wrong? - or, judging actions by consequences vs intentions
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Social Intuitions First impressions – give an example of when you have had a correct one, and also an incorrect one. Subliminal perception – perception that operates below the level of conscious awareness Think class, gender, race…how do you make those judgments? Talk it over with another, and give an example
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Amanda Knox, convicted in 2007, ‘her facial expressions and demeanor’
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Dangers and Reliability Over confidence Inconsistency Experience – skills and social sense Feedback - such as mathematics, where you can check your intuition, or learning a skill – skiing, riding,etc. DangersRequirements for reliability
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Cognitive Biases Confirmation Bias – selective thinking, or the tenency to notice things which fit with our beliefs Affect Heuristic – taking our gut feelings as an indication of merit Familiarity Bias – Natural inclination to believe/like what we already know (think – your cultural habits compared to others’) Fluency Heuristic – if it is easy to process, we will tend to believe it (good stories, intuitions of beauty) Framing Effect – 90% success rate, or 10% failure rate? 75% fat free or 25% fat?
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More… Hindsight Bias – After the event, it is obvious, and therefore seems inevitable (2008 financial meltdown – fall of communism) Sunk Cost bias – once you have invested time, money, or effort in something, you should stick with it. Halo effect – all good, or all evil Think Mandela, or Stalin Just World Bias – we want to believe that good people are rewarded, and bad people punished. This ‘karma’ lens can lead to a blame the victim attitude Blind spot bias – our belief that OTHER people have biases, but we do not.
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What is the difference between something being intuitively obvious and it being a deeply rooted prejudice? Give examples of things that once struck you as intuitively obvious which you no longer believe are true
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