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Matching Graphics & Objectives
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Tables permit the systematic presentation of large amounts of data, whereas charts enhance visual comparison YearTheme Parks Motion Pictures DVDs & Videos Total 2003$15.8$39.3$11.2$66.3 2004 18.1 17.5 15.3 50.9 2005 23.8 21.1 22.7 67.6 2006 32.2 22.0 24.3 78.5 2007 35.1 21.1 26.1 82.2 Figure1 MPM ENTERTAINMENT COMPANY Income by Division (in millions of dollars)
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Tips for making Tables: Provide a descriptive title at the top of the table Arrange item in a logical order, depending on what you want to emphasize Provide a clear headings for rows and columns Identify units in which figures are given in the table title Use N/A for missing data
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Tips for making Tables: Make long tables easier to read by shading alternative lines or by leaving a blank line after a group of five
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Bar Charts enable readers to compare related items, see changes over time, and understand how parts relate to a whole.
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Tips for making Bar Charts: Keep the length and width of each bar and segment proportional Include total figure in the middle of a bar or at its end if the figure helps the reader Start dollar or percentage amount at zero Avoid showing much information, which produces clutter and confusion
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Line Charts illustrate trends and changes in data over time
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Tips for making Line Charts: Begin with a grid divided into squares Arrange the time component (usually years) horizontally across the bottom; arrange values for the other variable vertically Draw small dots at the intersections to indicate each value at a given year Connect the dots and add color if desired
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Pie Charts are most useful in showing the proportion of parts to a whole
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Tips for making Pie Charts: Begin at the 12 O’clock position, drawing the largest wedge first. Include, if possible, the actual percentage or absolute value of each wedge Use four to eight segments for the best results; if necessary, group small portions into one wedge called “Other” Distinguish wedges with color, shading, or cross-hatching Keep all labels horizontal
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Flowcharts use standard symbols to illustrate a process or procedure
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Tips for making Flowcharts: Ovals: To designate the beginning and end of a process Diamonds: To denote decision points Rectangles: To represent major activities or steps
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For all graphics: Place tables or charts as close as possible to the place where they mentioned in the text
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Summary of graphics GraphicObjective Table Bar Chart Line Chart To show exact figures and values To compare one item with others To demonstrate changes in quantitative data over time
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Summary of graphics GraphicObjective Pie Chart Flowchart Organization Chart To visualize a whole unit and the propositions of it components To display a process or procedure To define a hierarchy of elements
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Effective & Professional Oral Presentation
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Getting ready for it: Knowing your purpose: What do you want to accomplish? At the end of your presentation, what do you want your listeners to believe, remember or do? Must have a clear idea of where you are going
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Getting ready for it (cont): Understanding Your Audience: Who is your audience? How will this topic appeal to them? How can I relate this information to their needs? How can I gain credibility and earn respect so that they accept your message?
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Organizing content: Capturing Attention in the Introduction Capture listeners’ attention and get them involved Identify yourself and establish your credibility Preview your main points
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Techniques for Gaining & Keeping Audience Attention: A promise Drama Eye contact Movement Questions Demonstrations Samples/ gimmicks Visuals Dress Self interest
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Organizing Body: The best oral presentation focus on a few key ideas Organize the presentation by time, geography, function, importance, or some other method that is logical to the receiver
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Summarizing in conclusion: Summarize the main themes of presentation Provide a final, action-oriented focus that tells your listeners how they can use information you presented Include a statement that allows you to depart the podium gracefully and leave lasting impression
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Before Your Presentation: Prepare thoroughly Rehearse repeatedly Time yourself Request a lectern Check the room Greet members and audience Practice stress reduction
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During Presentation: Dress professionally Begin with a pause Present your first sentence from memory Maintain eye contact Control your voice and vocabulary Show enthusiasm Move naturally Use visual aids effectively Summarize your main points
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After Presentation: Distribute handouts Encourage questions Repeat question Reinforce your main points Keep control End with summary and appreciation
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Final Exam Guideline!!! diversity in the workplace criteria for business writing high-context and low-context cultures communicating in team 3 steps in the Communication-by- Objectives approach (very detailed) inquiry letter Minutes report and proposal Graphics & objectives
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