1. Starting Your Distillery Business

2. Plan to succeed Time to plan Make mistakes on paper Research industry Examples of success Examples of failure

3. Interview 5 to 10 existing distilleries Research Associations RMA & NAICS comparisons Meet local research librarian

4. Like great entrepreneurs you need to create the vision of success Who will buy? How often? How soon? At what cost? Profit per customer?

5. TTB – Fed LCB – State City/County License Tenant Improvement Permit

6. Retail lives and dies by location Study traffic flow, look at foot traffic Parking availability Zoning and Usage Arms length governing body most strict Talk to Chamber, Main street Programs Visit nearby shops, talk to owners

7. Strategy not and ad campaign Direct market to your niche Develop marketing pieces/tools Logo, Company Image Business cards, letter head, flyers Consistent image, brand Web site

8. Create record keeping system Envelopes Quickbooks GAAP Classes at college Form of doing business Separate records

9. Looking Back Planning Research Vision Marketing Record Keeping Moving Forward Make Money? Funding? Banking Resources

10. Start Up Costs

13. Packaging Costs

14. Sources and Uses of Funds

15. Monthly Costs of Goods Sold

16. Income Statement Year 1

17. Cash Flow Statement Year 1

18. Break Even Analysis

19. Good Record Keeping Good Accountant 4 C’s of Credit Cash Flow Credit Score Contribution Collateral

20. Deposits and loans in the same bank Separate personal and business accounts Merchant Services Line of Credit Grants are for non profits Cash is King

21. Chamber of Commerce City Hall Score/SBA SBDC Big Bend Community College www.greenriver.edu /businesscenter

22. Take Time to Plan Play by the Rules Market Strategy Know Your Numbers