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EORC PERCEPTION PROCESS AND STEREOTYPES. EORC Overview Elements of perception Perceptual shortcuts Relationships between stereotype and perception Strategies.

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Presentation on theme: "EORC PERCEPTION PROCESS AND STEREOTYPES. EORC Overview Elements of perception Perceptual shortcuts Relationships between stereotype and perception Strategies."— Presentation transcript:

1 EORC PERCEPTION PROCESS AND STEREOTYPES

2 EORC Overview Elements of perception Perceptual shortcuts Relationships between stereotype and perception Strategies to correct inaccurate perceptions

3 EORC The procedures by which we try and interpret information about the environment that surrounds us. Perception

4 EORC What do you see?

5 EORC What do you see?

6 EORC What do you see?

7 EORC What do you see?

8 EORC What do you see?

9 EORC What do you see?

10 EORC Count the … Feature films are the result of years of scientific study combined with the experience of years

11 EORC Perception Not always based on a true picture of reality Our perceptions are our reality

12 EORC Elements of Perception Raw data Mental process Interpretation of our experience

13 EORC Perceptual Shortcut New information with old information to make a quick deduction……  First impression  Viewing people as a constant  Blaming the victim  Halo effect

14 EORC Stereotypes An exaggerated belief associated with a category

15 EORC Characteristics of Stereotypes Fixed rigid ideas Associated with a group or category Not supported by evidence Can be favorable or unfavorable Driven by motive

16 EORC Sources of Stereotypes Socialization process Books Mass media Educators and public officials

17 EORC Perception / Stereotype Rationalizations that allow us to justify behavior  Accept / reject certain groups or situations  Selectively maintain our thinking about a group or category.

18 EORC

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20 Strategies to Correct Inaccurate Perceptions Acceptances of differences Active listening Own your behaviors Use the feedback process

21 EORC Summary Elements of perception Perceptual shortcuts Relationships between stereotype and perception Strategies to correct inaccurate perceptions


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