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Near East University Faculty Of Economics & Administrative Sciences MAN - 101 Introduction To Business Week 10 Tuğberk KAYA tugberk.kaya@neu.edu.tr
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Ethics & Social Responsibility Ethics are moral philosophies that define right and wrong behaviour in marketing. Social responsibility is an organisation’s responsibility to minimise its negative impact on society as a whole, and maximise its positive impact.
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Ethics ‘the principles of conduct governing an individual or a group.’ Ethics/Cultural values may change depending to the country you work in. As a business proficiency, you need to be aware of people from different origins can have different norms & values.
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Factors affecting ethical decisions Normative judgments Judging something as good or bad, right or wrong, better or worse. Moral standards (Morality) Society’s accepted standards for behaviors that have serious consequences to its well-being. Behaviors that cannot be established or changed by decisions of authoritative bodies. Behaviors that override self-interest.
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What Shapes Ethical Behavior at Work? Individual factors Organizational factors The boss’s influence Ethics policies and codes The organization’s culture
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Assessing Ethical Behavior
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Bribe or Corruption? http://issuu.com/transparencyinternational/docs/bribe_payers_index_20 11/9?e=0
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Corporate Social Responsibility (CSR) “CSR is understood to be the way firms integrate social, environmental and economic concerns into their values, culture, decision making, strategy and operations” (Hohnen and Potts, 2007, p 4). CSR perceived an important topic for companies where organisations can differentiate themselves (Fill, 2011).
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Areas of Social Responsibility
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Business Law Golden Formula
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Business Law Postal Rule
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References Dessler, G. (2008) Human Resource Management. 11 th edn. Harlow: Pearson Education Ltd Ebert, R. J. and Griffin, R. W. (2015) Business Essentials. 10 th Edn. Harlow: Pearson Education Limited Kadri Mirze (2002) Introduction to Business. Istanbul: Literatür Publishing. Keenan, D. and Riches, S. (2007) Business Law. 8 th edn. Harlow: Pearson Education Ltd Mondy, R. (2005) Human Resource Management. Harlow: Pearson Education Ltd
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Any Questions? tugberk.kaya@neu.edu.tr
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