1. Slide Number1 Best Practices for Group growth 20/11/2015

2. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Introduction Heather Lee Area Support Manager hlee@scouts.ca Cell: 613-868-7229 ASM Alex Aronec Area Support Manager alex.aronec@scouts.ca Cell: 613-552-0367

3. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Agenda Growth Activities Brainstorm, Define, Adapt How to recruit adults Available resources Successful Bring-a-Friend events

4. Growth Activities Slide Number4

5. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Successful Growth Activities: PLAN Identify desired outcomes Ie, recruit 1 Colony Scouter and 1 Secretary Community visibility to potential families Obtain contact info for 3 families (call back)

6. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Successful Growth Activities: PLAN Consider past activities. How can you make them better? How will we track and record our efforts?

7. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Successful Growth Activities: PLAN What resources are needed? Laptop to show pics Area PR kit Flyers/handouts Fresh faces good at PR

8. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Successful Growth Activities: DO Make sure everyone knows the expectations They have the tools they need Everyone is thanked at the end

9. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Successful Growth Activities: REVIEW Record details Members participating Scheduling List resources used, cost Did you achieve your goals?

10. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Adapt Activities How can we change a regular activity into a successful growth activity? Info booth at Canada Day Spaghetti dinner at Church/Sponsor Float in Santa Parade Scoutrees popcorn

11. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Best Practices: Contact info on flyer vs sign-up list Elevator Speech Have a goal Be positive (sinking ship) Be efficient, delegate Plan the Work! Work the Plan!

12. Recruiting Adults Slide Number12

13. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Best Practices Friend-Storming Having/knowing job descriptions Start with small tasks Oreo Test Be visible where like minded adults are Ask the kids who they think would make good scouters Always follow-up

14. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Recruiting Adults Always be on the look out for potential Strong infrastructure to support program Have FUN! There is no magic wand!

15. Resources Slide Number15

16. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI http://voy.scouts.ca/ca/growth-resources

17. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Area PR Kit

18. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI http://www.scouts.ca/js2g/

19. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Give-aways

20. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Growth Tools School Flyers Scouting Promotional Pamphlets, Give-Away materials Area PR Kits Professional Pop-Up Display Scouting Life Magazines (past issues) Awards and Honours (National, Council, Area and Group level) School Talks & School Talk Manual Parent Talks/Fun Nights & Parent Talk Manual Adult Recruitment Manual Volunteer Inventory Sheet New Leader Welcome Kits Media Resources – Customizable Press Release, PSA’s, Print Ads, Video Working Smart to Grow: 5 goals Strategic Directions for Scouts Canada 2006-2016, Nov. 2005 Creating a Growth Strategy, Fall 2009 Process for Joining Scouts Canada Membership Reports Retention and Growth Incentive Programs Group Locator Voyageur Council Web Page – (i.e., Growth Page) Area Support Managers Group Support Scouters

21. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Resources Create a Growth Strategy Bring a Friend Meetings Flag raising ceremony in the Community during BP week Participate in Scoutree’s and Sears promotions Sell Scout Popcorn! Publish a Group Newsletter Booths at community events ( Canada Day, Community Association events, Winterlude, Festivals, Santa Parade) Build Relationships with Parent/Teacher Councils and Schools Do a Community Service Project and Recruit! Meetings in high traffic areas (Kub Kars at a car dealer or mall, public parks) Early Advancement Programs Participate in Spring Registration (Retention) Coordinate Section Nights Wear Your Uniform to School Day! (Remembrance Day) Door to Door Food Drive (leave flyers) Call-Back Blitz for returning members Open a new Section Welcome Back postcard Follow-up on School Flyers

22. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI On-line Resources Scouts.ca > media centre > request PSA time, press releases, Public Relations 101: A volunteers Guide and more media assistance. > foundation > info on donating, No One Left Behind, Scholarships, Scoutrees > For Scouters > Program Resources, Packaged Resources, New Leader Resources, Program Standards, Engaging Youth Voyageur.scouts.ca > Council Directory > Listing of council and area level volunteers and staff including their roles > PR/Communications > print, video, audio, flyers and photos are available for your promotions. Grizzly Creek Solution Adult Recruiting

23. Bring-a-Friend Slide Number23

24. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI Average Bring-a-Friend Meeting Put it on the calendar in at planning meeting The week before, announce to youth and parents “Next week is BaF” Had out one postcard to each youth At meeting provide a special snack Hope someone joins

25. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI BaF Best Practices Get the youth to make their own invitations Provide extra postcards so that everyone has several to take home. Announce it widely 2 weeks in advance Have a dedicated Scouter to network Parents must stay Get contact info Plan open ended activities for any number of youth (flexibility) ie, Olympics

26. 1-888-SCOUTS-NOW | scouts.ca | 1-888-SCOUTS-OUI What does a Group need to grow? Strong Infrastructure to support members and program (group committee) Quality program for Retention. Know the Program Standards Safe Program Make sure it is Sustainable The program will sell itself