1. #SIASNG15

2. Gordon Hope Honeywell New Faces, New Places: Evolution in the Residential and Consumer Markets #SIASNG15|securingnewground.com

3. Kevin Petersen AT&T Digital Life New Faces, New Places: Evolution in the Residential and Consumer Markets Letha McLaren Icontrol Networks #SIASNG15|securingnewground.com

4. New Faces, New Places: Evolution in the Residential and Consumer Markets Today’s savvy consumer expects pervasive connectivity and instant feedback in their business and personal lives. In the residential and consumer markets, the response to this demand has been an array of interactive services, applications and lifestyle enhancements on top of traditional security offerings. This session explores how this market is being redefined and the opportunities to expand your business from the insights provided by the panel participants. #SIASNG2015Securing New Ground 20154

5. New Faces, New Places: Evolution in the Residential and Consumer Markets Kevin Petersen - SVP, AT&T Digital Life Letha McLaren – Chief Marketing Officer, iControl Gordon Hope – Moderator, Honeywell #SIASNG2015Securing New Ground 20155 Goals of this Session Explore major changing trends driving change in consumer wants and needs Learn from newer entrants about the reasons behind their success Develop recommendations for companies evaluating this space

6. #SIASNG2015Securing New Ground 2015 6 Source: Parks Associates’ Annual Security Dealer Survey (2013-2015) The New Face of Home Security – 2015 Edition | Copyright 2015 Parks Associates 84% Growth in Participation Two Years from Now

7. Questions “How do you believe your company has changed (or contributed to the change) that these numbers reflect and project for the future?” “How do you define success through your eyes?” – Blended service growth? – RMR revenue growth? – Reduction in attrition on the bigger set of services? – Other? #SIASNG2015Securing New Ground 20157

8. #SIASNG2015Securing New Ground 2015 8 Source: American Broadband Households and Their Technologies Q3 2014 | N=10,000 +- 0.98% | | The New Face of Home Security – 2015 Edition | Copyright 2015 Parks Associates Installation Method Used by Broadband Households with Active Security System (2Q 2015)

9. Questions The previous chart points to two observations: – There is a growth in the percentage of installations that are done by “Myself” although it is not a large share; and – There remains a strong pull for the professional installation of security systems from the company that positioned and sold them to the consumer “What is your belief about the future of DIY installations vs. professionally installed and what do you believe this chart will look like five years from today? Why?” “What impact do you believe companies such as Google and Apple will have over the same time period?” #SIASNG2015Securing New Ground 20159

10. Questions Considering the growth in the “Myself” category of installations and the fact that this statistic does NOT address how the equipment is monitored, “What do you believe the future holds relative to the growth of DIY installations with professional monitoring?” “What is your view on the changing role of monitoring as the consumer feels more empowered to do it themselves through their powerful portable smart phones and apps?” #SIASNG2015Securing New Ground 201510

11. Security Lens of the Installation/Monitoring Matrix #SIASNG2015Securing New Ground 201511 Monitoring Installation Pro DIY Core Security Market as it exists today Growing trend in select traditional Security Companies Threat or Opportunity? X

12. #SIASNG2015Securing New Ground 2015 12 |Source: American Broadband Households and Their Technologies Q2 2015 | N=5,000 +- 0.1.39% | The New Face of Home Security – 2015 Edition | Copyright 2015 Parks Associates Relative Attitude Towards New Technology (Q2/15) Among Owners vs. Non-owners of Security Systems in U.S. Broadband Households “I like staying on top of new technologies and owning the latest device.”

13. #SIASNG2015Securing New Ground 2015 13 Source: American Broadband Households and Their Technologies Q2 2015 | N=10,000 +- 0.98% | The New Face of Home Security – 2015 Edition | Copyright 2015 Parks Associates High Tech Device Adoption in Broadband Households (2Q 2015) (Values are % within each category)

14. Questions Considering the strong correlation between the use of technology and ownership of a security system among broadband home owners as well as the increasing evidence that Baby Boomers are technology savvy enough to deal with the technologies now and moving forward (and are positioned to afford them) “What must companies do within their marketing campaigns to ensure success for their existing as well as future customers?” “What differences in marketing techniques are deemed appropriate to address the Baby Boomers vs the Millenniums?” #SIASNG2015Securing New Ground 201514

15. Les Gold​ Mitchell Silberberg & Knupp LLP​​ Follow the Money: RMR, Valuations & Lending #SIASNG15|securingnewground.com

16. Will Schmidt Capital Source David Stang Stang Capital Advisory John Mack Imperial Capital Follow the Money: RMR, Valuations & Lending #SIASNG15|securingnewground.com

17. Historic and Projected 1M LIBOR #SIASNG15|securingnewground.com17

18. #SIASNG15|securingnewground.com18

19. Kirk MacDowell Alarm.com Market Leaders Perspective: How Established Companies Stay Nimble and Relevant #SIASNG15|securingnewground.com

20. Timothy J. Whall Protection 1 Security Market Leaders Perspective: How Established Companies Stay Nimble and Relevant Pam Petrow Vector Security #SIASNG15|securingnewground.com

21. Poll #1 (New Entrants) #SIASNG15|securingnewground.com21