1. Driving Exceptional Growth in Your Major Donor Program April 29, 2015

2.  Learn how to drive growth in your Major Donor program  Develop an action plan to activate in your own community Session Objectives

3. Major Donor Growth 30.1% Growth 14.8% Growth

4. Major Donors - Big Slice of Campaign 2% 660 33.5 % $20M

5. What do YOU do to treat your donors like gold? Brainstorm Session #1

6. Drivers of Success #1: Focus on Donor Experience #2: Focus on Volunteer Engagement #3: Inspiring Philanthropy Drivers of Success

7. #1: Focus on Donor Experience Create individualized plans for Donors Personalize communication Customize experiences for families Demonstrate impact of gift

8. How are you engaging YOUR volunteers? Brainstorm Session #2

9. #2: Focus on Volunteer Engagement Empower Volunteers Volunteer Staff Partnership Leverage their networks Major Donor Cabinet Co-Chairs Prospecting Lead Retention Lead Growth Lead

10. #3: Inspiring Philanthropy Recognition Program o Philanthropists Circle o Million Dollar Roundtable Special Projects Matching Opportunity

11. What well-known Philanthropists in YOUR community can you leverage with a matching opportunity? Brainstorm Session #3

12. 1)Focus on Donor Experience 2)Focus on Volunteer Engagement 3)Inspiring Philanthropy What is YOUR Plan of Action?

13. Questions?

14. Karen Young – Vice President & COO Email: karen.young@calgaryunitedway.orgkaren.young@calgaryunitedway.org Rhonda Roth – Director, Principal Gifts Email: rhonda.roth@calgaryunitedway.orgrhonda.roth@calgaryunitedway.org Thank You!