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Spreading a New Virus Part 2 The Marketing Prescription that Gives You a Buzz.

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Presentation on theme: "Spreading a New Virus Part 2 The Marketing Prescription that Gives You a Buzz."— Presentation transcript:

1 Spreading a New Virus Part 2 The Marketing Prescription that Gives You a Buzz

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7 Rumsfeld’s Rules

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24 Some of the Names You’ll Hear Steve Jurvetson and Tim Draper –Pioneered Viral Marketing Malcom Gladwell –The Tipping Point Seth Godin –The Idea Virus Steve O’Keefe –The Complete Guide to Internet Publicity Richard Laermer –Full Frontal PR

25 More Names Jay Conrad Levinson –“The Father of Guerrilla Marketing” Mitch Meyerson –Guerrilla Marketing Coaching Program Erik Hauser –Guerrilla Marketing, Swivel Media Michael Levin –Guerrilla PR Wire

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28 Handouts www.CornerBarPR.com/Presentations/StLouis1.ppt www.CornerBarPR.com/Presentations/StLouis2.ppt www.CornerBarPR.com/Presentations/marketing.cf m

29 www.TellAFriend.biz

30 Have a Drink - Tell a Friend - Get that Buzz! Rich Barger, ABC, APR Chief Curmudgeon CornerBarPR.com Rich@CornerBarPR.com 866-272-2777


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