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Published byJemimah Skinner Modified over 9 years ago
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Table of Contents Intro Pain Points Solution Our Approach Timeline Tools Pricing Bonus
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Intro Ed Downes Eric Lavigne 10+ Years as a Customer Service Specialist 5+ Years in Sales 5+ Years in Advertising Director of Sales Owner - Profitability Consultant 16+ Years in CRM, eCommerce & Marketing MS Internet Marketing – Full Sail University Published Author in Digital Marketing
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Intro to Pests Mice Wasps, Bees, Hornets Termites Carpenter Ants Animal Control Mosquitos, Ticks Bed Bugs Rats
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Pain Point Traffic Capture Nurture Goal Conversion Referral Reactivate
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Our Approach To create a strategic marketing campaign designed to optimize the services your company provides driving a consistent flow of clients through your door
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Traffic - PPC (Pay Per Click) Solutions
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Capture - Landing Pages Solutions
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Nurture – Follow Up Solutions
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Goal Conversion – The Sale Solutions
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Referral - Referral marketing
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Reactivation – Repeat Customers Solutions
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PPC (Pay Per Click) I.Design of PPC Campaign II.PPC Monthly Management Sales Funnel Setup I.Create Report Templates Write a report for each Pest II.Create Email Autoresponder Templates Write all Autoresponder Emails III.Create Landing Page Templates Hosting Design Report Cover IV.Setup Sendpepper Account Funnel Process
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Monthly Roll Out Funnel I.Modify Templates for new Pests II.Manage and update current Pests Referral Campaigns I.Write Emails II.Setup SendPepper Account Reactivate Leads I.Write Emails II. Setup SendPepper Account Funnel Process
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Monthly Timeline Mar 2014 Apr 2014 May 2014 Jun 2014 July 2014 Aug 2014 Sept 2014 Oct 2014 Nov 2014 Dec 2014 Setup PPC 3 New LP PPC Mgt 3 New LP Referrals Review New Review 3 New LP Reactivation
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March 2014 I.Design PPC Campaign II.Sales Funnel Setup III.E-Mail Sequence April 2014 I.3 Landing Pages II.3 Free Reports III.PPC Management May 2014 I.3 Landing Pages II.PPC Management III.3 Free Reports IV.Status Review Timeline
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June 2014 I.3 Landing Pages II.3 Free Reports III.PPC Management July 2014 I.3 Landing Pages II.3 Free Reports III.PPC Management August 2014 I.PPC Management II.Referral Campaign III.Status Review Timeline
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September 2014 I.PPC Management II.Reactivation Campaign October 2014 I.PPC Management II.Animal Control I.Report / landing Pages November 2014 I.Review for New Opportunities Timeline
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Tools Report Template Email Template Landing Page Template SendPepper Referral Campaign Reactivation Campaign
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