1. New Opportunities with “Denali” SESSION: AP039

2. New Features

3. The Business & IT Challenge Run = sustain existing services Grow = improve existing services Transform = introduce new services Reducing TCO Increasing Return on Investme nt Improvin g Time- To- Market

4. Cloud On Your Terms New ISV Opportunities Breakthrough Insight Mission Critical Confidence Recommend CTP3, explore the new opportunities!

5. New Growth

6. Make Me Love You (build systems I want to recommend and sell)

7. Build for HA, DR and Reporting

8. Build for Consolidated Private Cloud

9. Monetise the Public Cloud Multi-tenanted applications White-labelled applications Seamless migration from Private to Public

10. Stop Building Reports

11. Reports - From ISV to Self Service

12. Demonstration (it is easier to SHOW you than tell you)

13. Integrate Better

14. Leverage the Platform Build Models BISM Models are the key to the BI future Build WebParts SharePoint 2010 and Visual Studio 2010 make it easy Expose Services Use SQL Server Service Broker or Biztalk Server 2010 to make it easy to integrate with your application

15. Quality Integration

16. New Programs – New Money

17. Deployment Planning Services Microsoft-sponsored consulting to Software Assurance Customers SA customer earn points Customer redeems points for DPS Partners deliver service Microsoft pays partners $$

18. New Programs – New Money Solution Incentive Program Rewards partners for sales of specific Microsoft solutions $25k minimum deal size $50k maximum payout cap ISV Royalty revenue not eligible

19. Summary

20. More performance and scale for your applications New Features New services for your customers New Demands New revenue for you New Programs Get Ready ForDENALI