1. Google Custom Search Engine Presented by David Bickford Director, Arizona Health Sciences Library at the Phoenix Biomedical Campus October 21, 2015

2. Topics to be Covered Introduction to Google Custom Search Engine (Google CSE) A familiar example of Google CSE A less familiar example of Google CSE Creating your own Google CSE Linking to Google CSE Embedding Google CSE on your own site Potential Applications of Google CSE

3. Introduction to Google CSE Launched nine years ago: October 2006 Name shows its age. Who says “search engine” any more? Not heavily publicized to end users Allows Google search within a defined subset of World Wide Web

4. A familiar example of Google CSE

5. Search for word or phrases on a specific site

6. Results look like Google results but filtered

7. Results link directly to content on specific site

8. A less familiar example of Google CSE

9. Searching within a specific subject domain

10. Results filtered to library-selected sites

11. Creating your own Google CSE Must be signed into Google account Google CSE address: https://cse.google.com/csehttps://cse.google.com/cse First step is to select sites to search Second step is to decide on a “Public URL” vs. “Get Code”

12. “New search engine” screen

13. Selecting sites to search

14. Creating the CSE

15. Successful creation of a CSE

16. Public URL: Avoid top search box; search in center.

17. Results filtered to selected sites

18. Embedding Google CSE on your own site

19. Pasting Google CSE code into LibGuides

20. Potential Applications of Google CSE Searching a library or organization’s own web site Enhancing a blog’s internal search function Providing a filtered, subject specific search for students Indexing a specific set of journals or newsletters Streamlining a journal club’s search for articles Showing differences between professional and consumer literature