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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 1 Enhancing Presentations with Slides and Transparencies
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 2 The Three-Step Process Planning Writing Completing
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 3 Advantages of Visual Aids Clarify main points Create interest Add variety Improve learning
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 4 Selecting Visual Aids Overhead transparencies Electronic presentations Chalkboards and whiteboards Flip charts or flip books Other visual combinations
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 5 Enhancing Presentations Plan the presentation Analyze the audience Make design choices Use your time wisely
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 6 Creating Effective Slides Writing content Modifying graphics Selecting design Being consistent Adding animation
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 7 Writing Readable Content Select a central idea Limit the content Write short phrases Use parallel grammar Prefer the active voice Use short informative titles
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 8 Modifying Graphics for Slides Reduce details Avoid repetition Shorten numbers Limit data Highlight key points Adjust size and design
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 9 Selecting Design Elements Color schemes Background design Fonts and type styles Clip art images
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 10 Achieving Consistency Slide master feature –Color choices –Font styles –Design elements Layout templates –Bulleted lists –Charts –Graphics
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 11 Animation and Special Effects Functional animation Transitions and builds Hypertext and links Multimedia elements
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 12 Effective Slides Readable Simple and consistent Audience centered Clear and focused Concise and correct Fully operational
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 13 Developing a Clear Structure Cover slides Introduction slides Blueprint slides
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 14 Creating Effective Handouts Complex charts or diagrams Technical papers Magazine articles Case studies Lists of Websites Copies of slides
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 15 Practicing Your Delivery Presenting naturally Check equipment Track your time Speak clearly Introduce slides Anticipate questions
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 16 Online Presentations Advantages –Global reach –Cost savings –Convenience Disadvantages –Limited feedback –Technology issues –Training issues
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 17 Online Presentation Tips Send preview materials Keep content simple Get frequent feedback Consider the audience
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© Prentice Hall, 2005 Business Communication Today 8eChapter 16 - 18 Online Presentation Tips Fine-tune the presentation Ensure compatibility Schedule connectivity Control the technology
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