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BMW Brilliance Automotive Ltd. 2005 Page 1 Shanghai, April 20 th, 2005 Company Information.

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Presentation on theme: "BMW Brilliance Automotive Ltd. 2005 Page 1 Shanghai, April 20 th, 2005 Company Information."— Presentation transcript:

1 BMW Brilliance Automotive Ltd. 2005 Page 1 Shanghai, April 20 th, 2005 Company Information

2 BMW Brilliance Automotive Ltd. 2005 Page 2 Exterior of Shenyang Factory

3 BMW Brilliance Automotive Ltd. 2005 Page 3 Joint Venture Overview Name of the JV: BMW Brilliance Automotive Co., Ltd. Share structure: 50% Brilliance, 50% BMW Location: Shenyang, Liaoning Province Business scope: Production, sales, distribution and service of premium automotive products of BMW brand.

4 BMW Brilliance Automotive Ltd. 2005 Page 4 Share holder BMW Group: 50% 6 Members Board of Directors Brilliance Auto: 50% 6 Members Board of Directors 1 Independent Member Board of Directors BMW Brilliance Automotive Ltd. Board of Directors

5 BMW Brilliance Automotive Ltd. 2005 Page 5 Organization. BMW Brilliance Automotive Ltd. SVP Manufacturing SVP Finance President/CEO BMW Brilliance Automotive Ltd. Board of Directors SVP Sales, Marketing, Aftersales & Dealer Development SVP Human Resources Board of Management

6 BMW Brilliance Automotive Ltd. 2005 Page 6 Human Resources. ca. 2.000 Employees

7 BMW Brilliance Automotive Ltd. 2005 Page 7 Major challenges of a 50%:50% joint venture Role as shareholders Role as management of operation Role as suppliers / customers to shareholders


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