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Published byRoland Hunter Modified over 9 years ago
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Ethonographic Research Kunicko Coleman, Nazia Rizvi, Anna Rodriguez, and Sara Sands
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When is it used? Ethno= cultural; graph=writing Qualitative, Extended period of time, Immersive Origins in cultural anthropology and sociology Studies human interactions in natural social settings and activities Main Focus: Cultural context
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How it is used and what questions will it answer? Types: interviews, observations (overt, covert) Ethical Implications Resulting Product= Narrative Description Questions based on how, what, where, when, and who
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What type of data collection is used? Research Type Data Collection Participant and non-participant observation Watching or being part of a social context Semi-structured interviews Open and closed questions that cover identified topics Unstructured interviews Open questions that enable a free development of conversation Collected material Anything from artifacts to letters, books or reports
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Data Analysis The analysis of the data involves interpretation of the meanings and functions of human actions Mainly takes the form of verbal descriptions and explanations, with quantification and statistical analysis playing a subordinate role at most The researcher is the detective looking for trends and patterns that occur across the various groups or within individuals The process of analysis and interpretation involve disciplined examination, creative insight, and careful attention to the purposes of the research study Analysis and interpretation are conceptually separate processes. Begins with assembling the raw materials and getting an overview or total picture of the entire process. The researcher's role in is to covers a continuum with assembly of raw data on one extreme and interpretative comments on the other The process of bringing order to the data, organizing what is there into patterns, categories, and basic descriptive units Involves consideration of words, tone, context, non-verbals, internal consistency, frequency, extensiveness, intensity, specific responses, and big ideas Data reduction strategies are essential
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Data Analyzed Interpretation involves attaching meaning and significance to the analysis, explaining descriptive patterns, and looking for relationships and linkages among descriptive dimensions Once these processes have been completed the researcher must report his or her interpretations and conclusions
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Reliability and Validity descriptivedescriptive interpretiveinterpretive theoreticaltheoretical evaluativeevaluative also generalizabilitygeneralizability trustworthinesstrustworthiness
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Examples Preparing Preservice Teachers in a Diverse World Hispanic Student Culture in Urban Community College
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Pros and Cons Pros Natural setting Holistic description Accurate reflection of participants’ perspectives and behavior Cons Not accepted by the participants Time consuming Impact on cultural group
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