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Published byErik Skinner Modified over 9 years ago
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Today’s Technology is Today’s Marketing! High Tech, High Touch Listing Presentation Services Nevada
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2 What to take with you to a Listing Presentation Lock Box Room Measurer Digital Camera 2 copies of Listing Package with as much information completed as possible Listing Presentation
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3 High Tech, High Touch Listing Presentation Windermere Portfolio with 2 of your business cards Personal Brochure or Resume Mock-up of High Impact Flyer for the property for which you are on the appointment (use digital camera to take a picture before arriving at meeting) Sample of a finished High Impact Property Flyer Sample of Custom XPress Marketing Postcard Copy of the NAR flyer on www.windermere.comwww.windermere.com Front Page of www.windermere.comwww.windermere.com Copy of your bio from www.windermere.comwww.windermere.com Copy of your listing from www.windermere.com with photo gallerywww.windermere.com
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4 If you have a Premium Windermere website, add a copy of the frontpage here i e, www.greaterlasvegasvalley.comwww.greaterlasvegasvalley.com Sample Showcase Listing on www.realtor.com with photos, custom description and history of property viewswww.realtor.com Copy of the listing from www.wcbr.org with all of its photos Copy of virtual tour on a previous listing Alexa Internet Comparison One Sheet on Windermere Online Original of CMA presentation along with the tax print out on the home you are listing
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5 Put Your Listing Presentation in a Windermere Blue Padded Binder or you can use the standard Windermere Portfolio I leave this book with the sellers after my presentation
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7 Be sure to include your Professional Profile
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8 Prepare a mock-up flyer of the home for which you have prepared the CMA
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9 Present a Flyer of a previous listing showing how you will present their home!
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10 Show a sample of a Just Listed Postcard from Custom XPress. Let them know that you will send out a card like this on their home!
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11 Print the front page of www.windermere.com www.windermere.com
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12 Be certain to include your bio from the website
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13 Include a copy of a Photo Gallery from www.windermere.com www.windermere.com
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14 Be sure to include a printed copy of the photo gallery in your presentation
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15 Here are great interior pictures
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16 Here are great exterior pictures
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17 I also included a floor plan from Salestraq
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18 Here is the www.windermere.com website visits. Good information!www.windermere.com
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19 Here is the front page of my personal website with my listing featured
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20 Let the seller know about your presence on realtor.com
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21 Let the seller know that you will not only showcase the home with pictures, but will write a description that draws the consumer into look at the property!
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22 Show off the many elements available on realtor.com and how you will make the sellers home stand out in the crowd
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23 In the backside of your realtor.com, you will find reports on all property views by listing. Be certain to include this information for the seller. REMEMBER: 3 out of 4 buyers start their search on the internet!
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24 Be sure to include a copy of your listing with its photos from the Washington County Board of Realtors
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25 If the difference in getting the listing or not is a virtual tour… then show the seller the product you will use.
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26 Show the Seller how www.windermere.com traffic stacks up against the competition on www.alexa.comwww.windermere.comwww.alexa.com
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27 Web traffic info March, 2008 Total Visits: 2,088,805 Average pages views: 20.27 per visit Total page views: 42,347,360 Don’t forget to include the most recent Web traffic info from www.windermere.com (e-News) www.windermere.com
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28 Include the CMA that you have prepared. Be certain to print it in color and set it up in a professional format.
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29 Here are your comps
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30 Here is the great tool on pricing your property to sell. Sellers should always see this.
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31 Here is the Tax Record to include in the package
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32 In addition to the MLXchange CMA, you will want to include the Windermere Marketing Tools
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36 Add as many of the Windermere One Sheets as you feel you need to in order to make your presentation work for you. Remember: It is your job to persuade and convince the sellers that there is only one agent (that’s you) with one company (that’s Windermere) that can give them the level of service and marketing that they need to sell their house!
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37 Now, I will do my High Tech, High Touch Listing Presentation for you!
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