1. Inspiring Possibilities… Utilizing The Power of Today’s Web and Social Media Tools For HR Professionals 1Vivid Image, Inc. www.vimm.com 5-2010 http://www.youtube.com/watch?v=sIFYPQjYhv8

2. Introduction to VI & Representatives Vivid Image, Inc. www.vimm.com 5-2010 2 Beth Gasser, Owner and VP of Vivid Image; “Social Mediaologist” (aka VI’s SM in-house expert); Active Mommy Blogger 1995 founded VI with husband/owner, Steve Gasser Marshall, MN native Michelle Falling, Director of Business Development: Recruiter 13 years in MN (Metro & Rural) 4 years Information Technology 1 year Willmar General Employment 8 years Hospitals throughout rural MN Litchfield, MN native Believe in SM for Recruitment Hutchinson, MN

3. Today’s Web 2.0 and Social Media Tools….what are they? Vivid Image, Inc. www.vimm.com 5-20103

4. Web 2.0/Social Media Facts You Can’t Ignore Top 3 Sites users visit today: Google, Facebook, YouTube (FB has surpassed Google) The Message? Your organizations cannot afford to ignore nor fear the fact your employees spend time (both at work and leisure time) utilizing what is available on-line in today’s world! What are you going to do about it? Choose to Embrace or Ignore/Fear within your organizations? Vivid Image, Inc. www.vimm.com 5-20104

5. Employee Engagement Conversation with Best Buy Rep Vivid Image, Inc. www.vimm.com 5-20105 http://www.youtube.com/watch?v=JE3_va3K6Jc

6. Brainstorm Ideas for Social Media as a Communication Tool Provide Testimonials for potential recruits Educate your customers on products/services Orientation tools for new employees On-Line learning environment opportunities Form niche communication groups within organization Share ideas to improve employee relations, products, services Customer Service Tool Crisis Communications (Internally or Public) Other ideas? Success stories you can share? Negative experiences to share? How were they handled? Vivid Image, Inc. www.vimm.com 5-20106

7. Where do we Begin? Get on board! Use these tools and absorb the information out there! There is a TON of engaging, interesting, and helpful information at your fingertips…..all you have to do is take the time to engage and find it! You might be surprised what you learn. Start a dialogue with your Leadership Teams, Employees, Special Interest Groups/Committees Share success stories with stakeholders Start by asking WHY? What are the possibilities? Vivid Image, Inc. www.vimm.com 5-20107

8. Our Organization is Ready and Interested….Now What? Start researching, finding and following industry experts or similar organizations like yours (could be your competition or sister company – Find on Twitter, Facebook, LinkedIn – Search on keywords/demographics/industry terms – Groups or individuals Vivid Image can help you get started! – Sign up for classes, newsletter, check out our blog posts for helpful tips and information Vivid Image, Inc. www.vimm.com 5-20108

9. www.vimm.com www.stevegasser.com www.facebook.com/vividimageinc www.twitter.com/stevegasser www.twitter.com/confessionsmom www.youtube.com/vividinsight Get Inspired Today ! michelle@vimm.com beth@vimm.com