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What is Internet Advertising? An inexpensive new medium Accessible by 20,000,000 users Exists now, wave of the future.

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Presentation on theme: "What is Internet Advertising? An inexpensive new medium Accessible by 20,000,000 users Exists now, wave of the future."— Presentation transcript:

1 What is Internet Advertising? An inexpensive new medium Accessible by 20,000,000 users Exists now, wave of the future

2 In what form does it currently exist? Over 4000 current real estate “sites” Each site offers few listings Number was less than 200 9 months ago Site sponsors: Newspapers/magazines National and regional brokers Non traditional R.E. organizations

3 Why should I be concerned? Continued fragmentation will weaken one of our strongest assets, our inventory Continued fragmentation will allow non traditional services to gain a foothold Non traditional services are not necessarily “REALTOR Friendly”


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