1. HALO – Marketing and Sales
Feb 2015
HALO – Marketing and Sales

2. Back Ground
Sensurity
Founded 2012
Northern Ireland
Spin-off from research at Queen’s University Belfast, world renowned RF Group
Patented Planar array antenna
12 staff, 7 Engineers (5 PhD)
Our aim is to use advances in digital microwave technology and expertise in signal processing to create perimeter security solutions that deliver maximum detection and minimum False alarms

3. Back Ground Sensurity, Board of Directors Andrew Fulton
Chairman, 25+ years experience
at CEM Systems LTD and Tyco
Noel McKenna
CEO, 20+ years experience
at APT and APT Licensing
George Redpath
CTO, 25+ years experience
at CEM Systems LTD and Tyco

4. PIDS

5. PIDs Perimeter Intruder detection System Perimeter protection
Starts with Physical deterrents, e.g. a fence or barrier, wall and Gates
A layered approach to security is important,
Primary security = Physical Fence
Detection = PIDs
Verification = CCTV

6. PIDs Perimeter Intruder detection System Physical protection
Physical perimeter security is an effective deterrent to intruders with metal fencing being very popular. A determined intruder can defeat most types of physical barrier, usually by cutting through or climbing over. Many electronic security systems focus on detecting intruders either before or after they have entered the property.

7. PIDs Costing and market size High cost Buried cable RADAR
Low cost
Buried cable
RADAR
On fence / microwave
infrared

8. Intrusion detection types

9. PIDs Perimeter Intruder detection System Intrusion detection types
IR, (Passive and active)
Microwave
On fence (micro phonic, Accelerometer, Fibre optic)
CCTV analytics
Radar
Buried cable

10. Intrusion detection typesIR
Active infrared or Passive infrared sensor (PIR)
Typical Standard Home Alarm type sensors,
operate with either emitted IR radiation or from monitoring the change in reflected IR Beams
Easily compromised, line of site, short range, binary alarm state
Cost £5-£1500
Range 2m – 100m (line of site)
Good Home and room security
Bad Outdoor, bright areas

11. Intrusion detection types
Microwave
Volumetric detection
Primary or secondary detection method, detect up to a 3m cylinder.*
Cost effective on longer than ~40m lengths.
Traditionally difficult to set up*
Prone to false alarms*
Simple to spoof* * Not HALO
Cost £1000-£8000
Range 4m – 500m (linear)
Good Long outdoor perimeters
Bad Short irregular perimeters

12. Intrusion detection types
On fence
Microphonic cable
Works by transforming mechanical vibration in electrical Noise.
Microphonic cable needs to be installed in a very specific way and cannot be installed to all fences, Gates also need to be buffered to reduce nuisance activation
Cost £50 per meter
Range 1m – 1000m (linear)
Good irregular perimeters
Bad Long outdoor perimeter

13. Intrusion detection types
On fence
Accelerometer
Works by measuring the change in state of a MEMS accelerometer
Can be mounted on fences, walls and buildings, individually configurable
Cost £70 per meter
Range 1m – 1000m (linear)
Good irregular perimeters
Bad Long outdoor perimeter

14. Intrusion detection types
On fence
Fibre optic
Works similar to Microphonic on fence cable, measuring the reflection of light in the cable, and as such has more zone accuracy.
Expensive to install as cable is expensive, and duplicate data back bone may be required. Highly accurate, and highly sensitive.
Cost £150+ per meter
Range 100m – 5km
Good irregular perimeters
Bad Long outdoor perimeter

15. Intrusion detection types
CCTV analytics
Video analytics
Can be used as a primary detection and verification method all in 1.
Scalable Software licences, become expensive to offer full site coverage
Eggs in 1 basket solution
Cost £600+
Range 50m – 2km+
Good Existing installations
Bad Weather.

16. Intrusion detection types
Radar
Ground radar 24GHz or 76GHz
Ground based Radar,
works in most weather conditions.
Difficult and expensive to install and maintain,
Cost £15k-£50k+
Range 30m – 2km
Good Wide open spaces
Bad Densely built up sites

17. Intrusion detection types
Buried cable
Buried
covert outdoor perimeter security intrusion detection sensor that generates an invisible detection field around buried sensor cables. If an intruder disturbs the field, an alarm is declared and the location of the intrusion is determined
Cost £??
Range 3m – 800m
Good covert, tamper proof
Bad Large capital install costs

18. HALO

19. Introducing HALO Design Philosophy
The Halo has been designed to meet these Key demands :
Intelligent:
HALO can adapt to changing environmental conditions. intelligently reducing nuisance False alarms
Durable:
HALO is hardened to operate in tough environments:
weather proof
temperature tolerant
vandal resistant
Interoperable:
HALO integrates with any system, simply. It provides secure data routing for peripheral sensors.
Sensible:
HALO offers the lowest cost of system installation in its class.

20. Critical assets & National Infrastructure
Introducing HALO
Market Area
The HALO a Microwave PIDS product is aimed at:
Critical assets & National Infrastructure
Ports, air and sea
Fuel supply
energy supply
Early detection
Building security
Temporary installation
Data centers
Large area protection

21. Competitors

22. Competitors
Location and price scale
£ 1000’s
£ 100’s

23. Competitors
Target market
£ 3000 / £4600+
£ 3000 / £3600

24. Competitors Senstar 30+ years in market
Part of the MAGAL group (Israel)
Offer all PIDs systems, on fence, underground etc.
More expensive but most capable competitor.
Systems range from £2500 for basic 100m microwave to £10k+ for mil spec long-range systems

25. 2 Relays (programmable)
Competitors
Senstar
HALO
ultrawave
Range
5->200m
5 – 200m
Frequency
5.8GHz
24GHz
Channels
30+ 10
DSP
Yes
yes
Communication
IP, RS485
RS422
Integrated Dead zone coverage
Yes optimised at <100m No
Output
2 Relays (programmable)
Ingress Protection
IP65
Not stated
Power
12-48v (<600mA)
12-48v (<400mA)
operating Environment
-30oC to +65oC
-40oC +70oC
RRP
£3000 to £3600
£ deadzone coverage

26. Competitors Southwest microwave 40+ years in market
Offer all PIDs systems, on fence, underground etc.
Systems range from £2600 for basic microwave, to £8k+ for mil spec deployable systems

27. Competitors Southwest microwave Range Frequency Channels DSP
HALO
MicroWave 330
Range
5->200m
30 – 244m
Frequency
5.8GHz
24GHz
Channels
30+ 10
DSP
Yes no
Communication
IP, RS485
RS422
Integrated Dead zone coverage
Yes optimised at <100m No
(Enhanced Reflector Antenna option)
Output
2 Relays (programmable)
optional
Ingress Protection
IP65
Not stated
Power
12-48v (<600mA)
12-48v (<300mA)
operating Environment
-30oC to +65oC
-40oC to +66oC
RRP
£3000 to £3600
£ deadzone coverage

28. Pricing

29. Pricing HALO RRP Part Number Description RRP HALO-NDZ
Microwave Detection Zone
Part Number
Description
RRP
HALO-NDZ
2x HALO with Microwave only
Features as per spec sheet
£3000

30. Pricing HALO RRP Part Number Description RRP HALO-LDZ
Microwave Detection Zone
Lower Deadzone Detection Zone 3M
Part Number
Description
RRP
HALO-LDZ
2x HALO with Microwave & lower Deadzone
Features as per spec sheet
£3300

31. Pricing HALO RRP Part Number Description RRP HALO-UDZ
Upper Deadzone Detection Zone 3M
12m
Microwave Detection Zone
Lower Deadzone Detection Zone 3M
Part Number
Description
RRP
HALO-UDZ
2x HALO with Microwave, Upper & lower Deadzone
Features as per spec sheet
£3600

32. 2x Brackets to mount Halo to 50 – 90mm Diameter Pole
Pricing
HALO RRP
Part Number
Description
RRP
HALO-BRK
2x Brackets to mount Halo to 50 – 90mm Diameter Pole
£45

33. Installation

34. HALO Installation design
HALO is best installed on 50m+ lengths (cost effective)
Incorporated with other on fence, UGS solutions to provide total protection solution.
HALO optimised for 100m, but can operate at more than 200m depending on operation mode.

35. Review

36. HALO REVIEW HALO – new to the market, modernising volumetric detection
Bringing into the 21st century
Easily Incorporated with other on fence solutions, Relay out, analogue in to provide total integrated protection solution.
HALO optimised for 100m, but can operate at more than 200m depending on operation mode, less responsive dead zone detection
Dead zone not subjective alarm
Microwave DSP filters can be designed, bespoke