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Published bySpencer Scott Modified over 8 years ago
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Telling the story of EU regional policy Tony Lockett, European Commission
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EU invests in areas that matter to people
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EU funding: vital for public investment
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People know about EU investments Europe provides financial support to regions and cities. Have you heard about any EU co-financed projects to improve the area where you live? (Flash Eurobarometer 423, September 2015)
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Perceptions are positive
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Put people at the centre of your story
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Make something happen
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Use words that people understand
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Use images to tell a story Photo competition, Lithuania 10 years in the EU - before and after
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Use data to tell a story
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Choose the right channels
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Let people see it for themselves
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Encourage beneficiaries to tell their stories
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Politicians are storytellers too!
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www.ec.europa.eu/inforegio www.twitter.com/@EU_Regional DG REGIO collaborative platform www.yammer.com/regionetwork www.flickr.com/euregional www.facebook.com/EuropeanCommission www.linkedin.com/company/1809 plus.google.com/+EuropeanCommission Sign up for our 'REGIOFLASH' www.inforegiodoc.eu https://www.youtube.com/user/RegioNetwork http:// www.pinterest.com/eucommission /eu-funding-in-your-region / (All EU funds) You can find our stories here! http://www.pinterest.com/eucommission/ eumyregion-photo-contest/ (ESIF funds)
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