1. Telling the story of EU regional policy Tony Lockett, European Commission

2. EU invests in areas that matter to people

3. EU funding: vital for public investment

4. People know about EU investments Europe provides financial support to regions and cities. Have you heard about any EU co-financed projects to improve the area where you live? (Flash Eurobarometer 423, September 2015)

5. Perceptions are positive

6. Put people at the centre of your story

7. Make something happen

8. Use words that people understand

9. Use images to tell a story Photo competition, Lithuania 10 years in the EU - before and after

10. Use data to tell a story

11. Choose the right channels

12. Let people see it for themselves

13. Encourage beneficiaries to tell their stories

14. Politicians are storytellers too!

15. www.ec.europa.eu/inforegio www.twitter.com/@EU_Regional DG REGIO collaborative platform www.yammer.com/regionetwork www.flickr.com/euregional www.facebook.com/EuropeanCommission www.linkedin.com/company/1809 plus.google.com/+EuropeanCommission Sign up for our 'REGIOFLASH' www.inforegiodoc.eu https://www.youtube.com/user/RegioNetwork http:// www.pinterest.com/eucommission /eu-funding-in-your-region / (All EU funds) You can find our stories here! http://www.pinterest.com/eucommission/ eumyregion-photo-contest/ (ESIF funds)