1. SOCIAL MEDIA

2. TODAY Facebook for Business Facebook Groups Facebook Profile & Business Page Networking on Facebook What not to do on Social Media

3. FACEBOOK FOR BUSINESS

4. Customer Interaction – sharing information, customer support, product development Create Brand Awareness & Increase Customer Loyalty News & Achievements Lead Generation & Newsletter Subscriptions Sell your products and Services Announce Events Utilise the power of word of mouth Build your community

5. FACEBOOK FOR BUSINESS Sell on Facebook - Ecwid Newsletters - MailChimp Twitter Linkedin Surveys – SurveyMonkey MiniWebsite – iFrames Content Curation – Sccop.it Insights

6. Business Information Customer Interaction News, Events & Achievements Research & Development Lead Generation Selling on Facebook Personal Information Family, Friends & Colleagues News, Events & Achievements Questions & Research Groups & Lists Networking FACEBOOK PROFILE VS. BUSINESS PAGE Personal ProfileBusiness Page

7. FACEBOOK GROUPS

8. NETWORKING ON FACEBOOK Create Groups Join Groups Add value to the conversation Share your expertise 3 rd party content 3 rd party posts, likes and comments

9. BE THE EXPERT

10. WHAT NOT TO DO ON SOCIAL MEDIA Don’t try to sell Don’t share content that is offending Don’t share content that is unprofessional Don’t act silly, act the way you want to be seen Don’t claim 3 rd party content as yours, always give credit Don’t share inappropriate music, jokes, videos or photos Don’t over promise what you can’t deliver

11. THANK YOU