1. © UNT in partnership with TEA1 Advanced AV Production Color Theory

2. © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory2 Upon completion of this unit, you should be able to explain the additive color theory and describe how it is used in video.

3. What is Color? © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory3 Color : “ The appearance of objects or light sources described in terms of the individual’s perception of them, involving hue, brightness, and saturation.” Webster’s II New College Dictionary

4. What is Color? © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory4 Webster’s I New College Dictionary Hue:Hue: “The dimension of color referred to a scale of perceptions ranging from red through yellow, green, and blue, and circularly back to red.”

5. What is Color? © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory5 Webster’s I New College Dictionary Brightness: “The dimension of color that represents its similarity to one of a series of achromatic colors ranging from very dim to very bright.”

6. What is Color? © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory6 Webster’s I New College Dictionary Saturation:Saturation: “Degree of difference from a grey of the same lightness or brightness: vividness of hue.”

7. What is Color? © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory7 In the video menu when you try to adjust the color of you TV set. Where do you see the use of: Hue, Saturation, Brightness ?

8. What is Color? © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory8 Where do you see the use of: Hue, Saturation, Brightness ? In the color palette menu of your computer’s paint program when you try to adjust or choose a color.

9. The Color of Light © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory9

10. Two Color Types © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory10 Electronic Color Pigment-Based Color

11. Electronic Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory11 Electronic color is used in video cameras and displayed on television and computer screens through the use of cathode-ray tubes (CRT).

12. Electronic Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory12 Color monitors use three different types of phosphors that appear red, green, and blue when activated. These phosphors are placed close together, and when combined in differing intensities can produce any color.

13. Electronic Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory13 Color video cameras use a prism system to split the light into the red, green, and blue signals.

14. Additive Primary Colors © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory14 RedGreenBlue

15. Additive Color Theory © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory15 Blue Red Green

16. Additive Color Theory © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory16 Red Green Yellow Green + Red Yellow Green + Red Yellow

17. Additive Color Theory © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory17 Blue Red + Blue Magenta Red + Blue Magenta

18. Additive Color Theory © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory18 Green + Blue Cyan Green + Blue Cyan Blue Cyan

19. Additive Color Theory © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory19 Green + Blue White Green + Blue White Blue Red White

20. Pigment Based Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory20 Red Pigment-based color is used in color printers, color filters, and color paints.

21. Pigment Based Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory21 Red Color printers use cyan, magenta, and yellow pigments. These pigments when combined in differing intensities can produce any color.

22. Subtractive Primary Colors © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory22 Red MagentaYellowCyan

23. Subtractive Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory23 Red

24. Subtractive Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory24 Red Blue MagentaCyan Magenta +Cyan Blue Magenta +Cyan Blue

25. Subtractive Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory25 Red Cyan Green Yellow +Cyan Green Yellow +Cyan Green

26. Subtractive Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory26 Red Yellow Red Magenta +Yellow Red Magenta +Yellow Red

27. Subtractive Color © UNT in partnership with TEAAAVTC: Advanced AV Production - Color Theory27 Red Yellow Red Magenta Blue Green Cyan Black Yellow Magenta + Cyan Yellow Magenta + Cyan Black