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www.sustainabletourismnetwork.co.za STNSA Draft Work Plan May 2010 to May 2011 Presentation, 6 May 2010, Durban
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www.sustainabletourismnetwork.co.za Consensus? Sustainable tourism will benefit SADC: Poverty reduction Community empowerment Conservation of nature and natural resources Market advantage Information sharing is useful. Joint projects are beneficial. Need to speak to TSC (and other international/transnational processes) with one voice Need for more structured network
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www.sustainabletourismnetwork.co.za Work Plan 2009-2010 Work Plan 2010-2011 Policy and Advocacy Country policy info published online Requires input from stakeholders in each country Case studies (6) of certification/related programmes and certified products Requires support from certification bodies Engage with RETOSA Need to define an advocacy agenda Policy and Advocacy Special edition of Development Southern Africa To be published in Dec 2010 – linked to 2-day policy and research summit. Supported by communications, monitoring and Evaluation
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www.sustainabletourismnetwork.co.za Work Plan 2009-2010 Work Plan 2010-2011 Standards and branding STNSA continues to participate in GSTC and STSC One voice Secretariat can coordinate input on e.g. Accreditation manual Lobby for improved representation South African national minimum standards for Responsible Tourism Reference point for SADC? – keep stakeholders informed via newsletter Facilitate / evaluate certification partnerships Ecotourism Kenya-Tanzania FTT-Moz, FTT-Madagascar – relevance for SADC? lobby RETOSAStandards / quality assurance now thematic focus of RETOSA Supported by communications, monitoring and evaluation
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www.sustainabletourismnetwork.co.za Work Plan 2009-2010 Work Plan 2010-2011 Training and Learning Public awareness through educational film. x10 episodes in 3 languages Disseminated to Network members in DVD format. Online toolsWill enable SADC products to self- assess in relation to GSTC GSTC Quiz Online training targeting tour operators, DMOs, product owners, CSOs Online forum? Supported by communications, monitoring and evaluation
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www.sustainabletourismnetwork.co.za Work Plan 2009-2010 Work Plan 2010-2011 Marketing and Awareness Raising Build and market STNSA website Country pages Database of sustainable tourism product in SADC Build on existing databases. Use newsletters, direct mail to alert tour operators to ST inventory. Create definitive list on STNSA website. Indaba 2011Stronger Network presence – dedicated stand? Presentations to tour operators. Network meeting. Mobilize DMOsCase studies of ST destination marketing – mobilize tourist boards.
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www.sustainabletourismnetwork.co.za Institutionalizing the Network? Structure to follow strategy –voting members? –elected board? Business plan by July 2010 Stakeholder workshop August-September 2010 Additional funding required FTTSA as Secretariat?
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www.sustainabletourismnetwork.co.za Obrigado Thank You Merci
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