1. Module 2, Unit 6 Objective Setting & Monitoring

2. Review – open ended questions

3. SMART objective example Capacity By the end of the 22 nd October 2010, 11 out of 12 Reef rangers will be able to merge open ended questions in survey Pro (as measured by a show of hands in class; up from 1 on the morning of the 21 st of October) Module 2, Unit 6, Session 3

4. 4 Open ended question analysis Lola survey Q44 (Q121) What benefits might there be in establishing a Lola Marine Sanctuary Committee ? (Write in one or more answer, None or Don’t Know) Well managed MPA More effective MPA Functioning MPA More participation Strictly enforced MPA Well guarded MPA

5. Session 3 SMART Objectives - review

6. SMART objective example Capacity By the end of the 22 nd October 2010, 11 out of 12 Reef rangers will be able to write smart objectives based on results found in the Lola Survey file for every section of the ToC Module 2, Unit 6, Session 3

7. Module 2, Unit 5, Session 4 Template for writing a SMART objective: By August 2012 the % of respondents (specify TA) who say _______ (Insert wanted result as phrased in KAP survey questionnaire, taking into account response options) will increase (or decrease) from x% measured in February 2011 to y%, up (or down) by (y-x) pp Exercise: Using Lola survey Pro file, draft 3 SMART objective for 3 of the components of the ToC. You can choose from K, A, IC to BC, TR and CR

8. Module 2, Unit 5, Session 4 Attitude Q25 (Q95). What do you think about the location of the LMS? Right answer: “in the right place” SMART objective: By August of 2012 the % of respondents who say that the LMS is “in the right place” will increase from 28% measured in October 2010 to 73%, an increase of 45pp (Q25/95). By August of 2012 the % of fishers who fish near the LMS who say that the LMS is “in the right place” will increase from 31% measured in October 2010 to 76% (an increase of 45pp)

9. 9 Behavior change – all respondents Q53 (Q112) Have you seen anyone gleaning in the Lola Marine Sanctuary at any time in the past 6 months? Answer we are looking for: No By August 2012 the % of respondents (specify TA) who say _______ (Insert wanted result as phrased in KAP survey questionnaire, taking into account response options) will increase (or decrease) from x% measured in February 2011 to y%, up (or down) by (y-x%) pp

10. 10 Behavior change – all respondents Q53 (Q112) Have you seen anyone gleaning in the Lola Marine Sanctuary at any time in the past 6 months? Answer we are looking for: No By August 2012 the % of respondents who say they have not seen anyone gleaning in the LMS in the last 6 months will increase from 59% measured in February 2011 to 79%, up by 20% pp

11. 11 Behavior change – males age 15-39 Q53 (Q112) Have you seen anyone gleaning in the Lola Marine Sanctuary at any time in the past 6 months? Answer we are looking for: No By August 2012 the % of respondents (specify TA) who say _______ (Insert wanted result as phrased in KAP survey questionnaire, taking into account response options) will increase (or decrease) from x% measured in February 2011 to y%, up (or down) by (y-x%) pp

12. 12 Behavior change – males age 15-39 Q53 (Q112) Have you seen anyone gleaning in the Lola Marine Sanctuary at any time in the past 6 months? Answer we are looking for: No By August 2012 the % of male respondents aged 15-39 who say they have not seen anyone gleaning in the LMS in the last 6 months will increase from 50% measured in February 2011 to 70%, up by 20 pp

13. 13 Monitoring Plan (part 2)

14. Module 2, Unit 6, Session 5 Session Objectives By the end of this session, campaign managers should be able to: Assess the campaign SMART Objectives for each section of the ToC Enter smart objectives into your monitoring plan Relate objectives to the 3 C

15. 15 Monitoring Plan The 3 Cs: Capacity Constituency: K,A,IC,BR,BC Conservation: TR, CR

16. Module 2, Unit 5, Session 4 Exercise: 1.Choose two of the SMART objectives we created in Lola and enter in the monitoring plan 2.Choose one of your preliminary objectives, convert it into a SMART objective (based on your best judgment of pp change) 3.Enter your SMART objective into the monitoring plan

17. Session 6 Finalizing Your Theory Of Change

18. Module 2, Unit 6, Session 6 Session Objectives By the end of this session, you will be able to: Evaluate the components of a Theory of Change Critically assess and then update your campaign Theory of Change

19. Module 2, Unit 5, Session 14 This is How You Begin Your Theory of Change Journey Module 2, Unit6, Session 6

20. Literature Review Preliminary consultative meetings  Site Assessment Stakeholder matrix  Threat identification Concept Model  Threat ranking Threat ranking by Scope, Severity, Irreversibility  Prioritized threat Prioritized threat factor chain from model Source of stress  Source(s) of Stress Qualitative research  Initial audience persona Identify audiences profile  Preliminary Objectives Results Chains Preliminary objectives  Research data KAP Data Revised Audience persona  SMART Objectives K-CR BROP  SMART Objectives 11 Monitoring Plan Monitoring plan 12 STEPS 1-12 THEORY OF CHANGE finalized IMPLEMENTATION Barrier Removal Strategy Module 2, Unit6, Session 6

21. Now, You can Refine Your High Level Summary Narrative summary Module 2, Unit6, Session 6

22. Session Objectives Evaluate the components of a Theory of Change Critically assess and then update your campaign Theory of Change Did we meet these objectives?