1. Your Name Your Title Hewlett-Packard Company Software Engineering for E-Business

2. Software Engineering Organization - Overview 1.0 E-Business Extended Supply Chain Customer Interaction Internal Processes

3. Software Engineering Organization - Overview 1.0 IT Needs Optimize existing systems ‘Seamlessly’ integrate new technology Implement modified business processes Build reliable and secure IT infrastructure Speed, speed, speed…. Optimize B B2B2 B1B1 Adapt Integrate

4. Software Engineering Organization - Overview 1.0 IT Challenges Technology complexity and risk Access to resources & new skills Applications development backlog Traditional applications development outsourcing risks Loss of control Loss of confidentiality Geographical separation Loss of critical skills

5. Software Engineering Organization - Overview 1.0 Alternatives for Addressing Challenges Customer/HP Collaboration Do it All Yourself Give-up Control to Outsourcer Maintain control of strategic applications Leverage HP’s software R&D expertise Enable knowledge transfer Access to large skilled resource pool Reduce project start-up time & risks

6. Software Engineering Organization - Overview 1.0 Software Engineering Value Proposition We collaborate with customers and partners to reduce technology risk and accelerate implementation of custom tailored enterprise solutions Professional Services Customer Support Software Products Software Engineering

7. Software Engineering Organization - Overview 1.0 Focus Areas Application Services Integrated Enterprise Management Internal Processes Extended Supply Chain Customer Interaction

8. Software Engineering Organization - Overview 1.0 Application Services Strategic Application Development & Deployment Application & Platform Migrations Legislative, Year 2000, Euro ‘02 Application Enhancements Internet Enabled

9. Software Engineering Organization - Overview 1.0 Application Services Customer Example Collaborative approach HP-UX & Networking R&D leverage HP Contributions Distributed development processes Skilled resources ramp-up Large project execution experience Reservation Processing Mainframes Airline Reservation System Cost of mainframes & maintenance Business Case TPF/Assembler skills availability Open systems flexibility Customer Challenges 2500 transactions/second 24 x 7 availability New technology risk Open Front-end

10. Software Engineering Organization - Overview 1.0 Internet & Intranet Internet & Intranet Client Devices Storage Integrated Enterprise Management Unix & NT Servers Unix & NT Servers

11. Software Engineering Organization - Overview 1.0 Integrated Enterprise Management Customer Example Business Case Long service outage recovery time Ad hoc problem solving process Customer Challenge Integrated management for Internet Banking and other lines of businesses OpenView Customer specific architecture HP Contributions Multi-vendor tools integration New developments Organizational setup Training, roll-out, & maintenance Network Mainframe ORB Appl. Client Branch Banking Internet Banking Phone Banking LOB Services No line-of-business IT services view

12. Software Engineering Organization - Overview 1.0 Project Examples Insurance Co USA MF - HP3000 Redevelopment Investment Bank Swiss. Re-engineering to Objects Airline Reservations Germany MF- HP-UX Redevelopment Insurance Co Japan Business processes Automation HP IT USA IT Alliance Insurance Co USA IT Alliance Automobile Co USA R&D Alliance Telecom Co Sweden R&D Alliance Mech. Design SW Co Germany R&D Alliance Retail Bank Germany Remote Branch Management Retail Bank Belgium Remote Branch Management Retail Bank USA Internet Banking Management Postal Dept. Germany Enterprise-wide Management Insurance Co USA Agency Management

13. Software Engineering Organization - Overview 1.0 Enable banks to deploy personalized on-line services with 24hr availability using low- cost and secure electronic delivery channels that are tightly integrated and manageable Retail Delivery Channels Operational & Product Systems e-Banking Applications Phone ATM & Kiosk Home - TV Internet - PC SmartCard Call Centers Emerging Solutions e-Banking

14. Software Engineering Organization - Overview 1.0 Emerging Solutions Integrated Enterprise Security Internet & Extranet Internet & Extranet Mobile & Home users Mobile & Home users Storage Unix & NT Application Servers Unix & NT Application Servers Database Server

15. Software Engineering Organization - Overview 1.0 Summary Software Engineering Improved TTM Low risk Quality solutions Heterogeneous environments Emerging technologies Processes, tools & methodologies Scaleable resources for large projects Global custom support infrastructure HP software R&D quality