1. Market Development Action Plan Waste Prevention and Market Development Division (WPMD) CIWMB Sustainability and Markets Development Committee August 10, 2004

2. MDAP Vision Strategic Plan – long-term plan Accomplishments for the next 18 months. Clear and simple objectives: Save it, Make it, Buy it and Build it!

3. Save It By conserving resources on the front end of any process, you minimize waste on the back end.

4. Save It Sustainability in the Motion Picture Industry WRAP on Steroids New Partnerships for Food Scrap Reduction First Conference on Sustainable Landscaping

5. Year#Winners$ SavedScore CriteriaOther RecognitionEnvironmental Indicators 2003 2139183 M75% min, 6-pgSBBEC – 200Sustainability, EMS, discussion answersewaste, used oil, tires, composting, env justice 2002 2001 2000SBBC - 30 199930 M 1998 1997 1996 1995 1994 1993 14950%, 3-pg, checklist yes/no answers, basic recycling concepts Basic recycling concepts

6. Save It (continued) Overhaul Plastics Legislation Rollout the Buying and Building Green in Indian Country Guide Enhance Green Lodging Program Incorporate Waste Reduction Practices in Zone Assistance

7. Make It The establishment of markets by the public and private sectors for locally generated recyclable/compostable materials.

8. Make It Extend the Sunset Date for the Loan Program Implement Loan Leveraging Options Develop New Comprehensive Plan for Recycling Market Development Zones Institutionalize Economic Gardening

9. Make It (continued) Complete Recycling Market Development Zone (RMDZ)-Business Database Develop Recycled Products Suppliers Action Strategy Develop QA/QC Guidelines for Plastics Conduct Biodegradable/Degradable Plastics Testing Hold a Design Competition for California Waste Tires in Sustainable Building Products

10. Make It (continued) Develop and Promote BMPs for Emissions and Odors Prepare Legislative Report on Conversion Technology Produce a Bi-monthly Organics Industry Newsletter Update the Board on Biosolids Use and Disposal

11. Buy It Buy It: Purchasing RCP and EPP products closes the recycling loop and develops market demand.

12. Buy It Conduct Joint RCP Trade Show and Tire Conference EPP--Develop Environmental Standards and Contracts for 5 Product Categories Pursue EPP Clean-up Legislation

13. Buy It (continued) Improve Marketing of RecycleStore Increase Cal Trans Organics Materials Procurement Enhance RCP Directory and Website

14. Build It Build It: Sustainable building is a whole building design approach that optimizes the triple-bottom line of sustainability— economy, environment and equity.

15. Build It Support CHPS Demonstration: Heroes Elementary School Feature Sustainable Idea Home in Sunset Magazine Participate in Governor’s Green Building Initiative

16. Build It (continued) Conduct On-line Sustainable Building Training with CSU Chico Promote Sustainable Landscape Practices to Landscapers, Developers, and Homeowners. Establish University Curriculum for Sustainable Landscaping

17. CRITICAL SUCCESS FACTORS Internal Factors: Board and executive staff support Adequate staffing Adequate baseline funding and contract dollars External Factors: Agency level, Governor’s office support Legislature’s support in carrying key legislation Continued cooperation from participants in partnerships.

18. PLAN REVIEW Reports to the Board WPMD management team review and prioritize our efforts on a six-month basis to make sure we are meeting the highest needs with our given resources.

19. Questions?/Discussion