1. Hosted by Storage Networking Industry Association: Providing Answers to Storage Questions Sheila Childs Chair, The SNIA Board of Directors VP Product Management, Legato Systems schilds @ legato.com

2. Hosted by End Users Are Flooded With Many Messages DAS SANITI V 3 SAN initiative SAN NAS Fibre Channel OpenReady Seascape Near field recording directors CIFS NFS DAFS HSM

3. Hosted by Overview I. Storage Customers’ Issues II. Role of Industry Associations III.The SNIA’s Contributions

4. Hosted by I. Storage Customers’ Issues Customer Confidence in the IT Marketplace Past: Dominated by 1999-2000 experiences Present: 20/20 hindsight Looking for an understanding of projected market events Future: Expected to be influenced by educational efforts of industry associations

5. Hosted by I. Storage Customers’ Issues The 1990-2000 Experience Perception of “instant gain” with IT investments Vast array of technologies promoted Minimal consideration of risk analysis Atmosphere of “knee jerk” reactions “Dot Bomb” created extreme caution

6. Hosted by Today’s Business Realities Volatile, unpredictable business environment Intense competitive pressure Constrained IT budgets I. Storage Customers’ Issues

7. Hosted by 2003 Expected Growth in Managed Storage Source: The Aberdeen Group, February 2003 I. Storage Customers’ Issues

8. Hosted by State of IT: Expected Shift in Storage Budgets Source: The Aberdeen Group, February 2003 I. Storage Customers’ Issues

9. Hosted by State of IT: The Problem Source:In-Fusion Increasing Data Volume and Value Management GAP Increasing Storage Management Cost Decreasing Storage Technology Cost $3.00 Equipment $7.00 Management I. Storage Customers’ Issues

10. Hosted by I. Storage Customers’ Issues Average Enterprise Environment: Storage more than doubles in 5 years Additional personnel required each year to manage growth Projected Storage and Staff Requirements 7.1 8.2 9.3 10.4 11.5 0 1000 2000 3000 4000 5000 6000 7000 8000 12345 Years Total Gbytes required 0 2 4 6 8 10 12 14 Total storage staff Total Gbytes required Storage staff

11. Hosted by Additional Market Drivers Health Insurance Portability and Accountability Act of 1996 ( HIPAA) Sarbanes/Oxley Act Securities and Exchange Commission (SEC) regulations 17 a-4 FDA rules 21CFR Part 11 I. Storage Customers’ Issues

12. Hosted by II. Role of Industry Associations Focus of IT Industry Associations Customer Benefits: Standards Interoperability Ease of system integration, use and management Best practices for ensuring systems availability Supplier Benefits: Meeting customer requirements Increased consumption of products Partner integration Internal efficiencies

13. Hosted by II. Role of Industry Organizations Lowers end cost Interoperability Transparency Open, extensible Examples of key standards bodies to the storage IT consumer: DMTF IETF ANSI ISO IEEE The Value of Standards for Storage Architectures:

14. Hosted by End users described the storage marketplace as confusing and competitive End users unanimously viewed industry standards for interoperability as extremely valuable End users expressed a need for vendor-neutral information on storage technologies Members see great value in end user education from SNIA (but more is desired) Members and industry analysts had a favorable view of the SNIA III. The SNIA’s Contributions SNIA – Who are We? Field Research - Findings

15. Hosted by As a vendor-neutral trade organization, the SNIA works in conjunction with its members to make storage networking technologies understandable, simpler to implement, easier to manage, and recognized as valued assets to the business process. III. The SNIA’s Contributions

16. Hosted by Hub of Technical Activity: SNIA Technology Center III. The SNIA’s Contributions

17. Hosted by III. The SNIA’s Contributions Networked storage/consolidated storage/ virtualized storage Standardized storage management Centralized management view Enterprise-wide, domain centric For End Users: Storage strategy options available include…

18. Hosted by III. The SNIA’s Contributions Networked Storage Allows… Consolidation  Application Server and Storage Storage Consolidation Management  Total Cost of Ownership (TCO) Disaster recovery  Backup/Restore Very High  Availability 7  24  Forever Flexibility Rapid adaptation to changes in business requirements Capacity Expansion Performance Configuration

19. Hosted by III. The SNIA’s Contributions Server Captive Storage Scaling problems Distance separation problems Direct Attached Disruptive technology Compelling benefits NAS Networked Storage SAN Significant niche Maturing Non- disruptive

20. Hosted by III. The SNIA’s Contributions 7 people to manage — 3.5 TB in DAS environment 3.3 people to manage— 3.5 TB in a SAN 1.4 people to manage— 3.5 TB with automation 494 GB/person to 2,572 GB/person Staff Efficiencies with Consolidation Year 1 projection 494 1069 1485 2006 2572 1.4 1.7 2.4 3.3 7.1 0 500 1000 1500 2000 2500 3000 DASNAS/SANVirtualizationBusiness Continuity Automation 0 2 4 6 8 GB managed/person Total storage staff

21. Hosted by III. The SNIA’s Contributions Manage More with Virtualized Storage Manage up to 20 more storage than DAS/person 0100020003000400050006000 300 Distributed storage 600 Central location but not centralized 2000 Multi-platform centralized storage 6000 Virtualized storage GB/person

22. Hosted by III. The SNIA’s Contributions Storage Management Enormous growth in deployed storage Median Global 2000 company on-line storage capacity: 40TB at end of 1998 Interoperability Heterogeneous server, storage and infrastructure Total Cost of Ownership Storage Networks are costly to implement and retain “How can I manage such a growth and still deliver quality services to my customers?” SNIA Today: Addressing Top IT Concerns

23. Hosted by III. The SNIA’s Contributions Storage Management Environment Today: Non-Standard Difficult to Manage Different data standards (SNMP, DMI, SES, …) Different terminology Proprietary MIBs Missing data (topologies and dependencies) Limited or non-existent software bridges (APIs) between vendors SNMP RPC Proprietary API SCSI Acquisition & Control Analysis & UI Database Proxy Management Application

24. Hosted by Flying airplanes used to be a hands-on activity. Today, commercial aircrafts are monitored rather than flown. III. The SNIA’s Contributions Storage Management Automation Complex but Easy to Use

25. Hosted by III. The SNIA’s Contributions Storage Industry united behind the Storage Management Initiative (SMI) Shifts the development model for the Storage Industry (single standard interface) Enables richer management functionality and better interoperability of various components Accelerates the delivery of interoperable and manageable storage networking solutions

26. Hosted by SMI Builds Off Web-Based Enterprise Management Transport Encoding HTTP Access Data Description CIM

27. Hosted by Architectural Vision of Standardized Management Management Tools Storage Resource Management Performance Capacity Planning Resource Allocation Container Management Volume Management Media Management Other… Data Management File System Database Manager Backup & HSM Storage Management Interface Specification Managed Objects Physical Components RemovableMedia Tape Drive Disk Drive Robot Enclosure Host Bus Adapter Switch Logical Components Volume Clone Snapshot Media Set Zone Other… Users Management Frameworks Graphical User Interface  2003 SNIA

28. Hosted by III. The SNIA’s Contributions Center Plug- SMI Storage Industry Architects & Developers SMI Specification Technology Center Industry and Customer Promotion Plugfests and Demonstrations Interoperability Testing Education & Collaboration SNIA Storage Management Initiative

29. Hosted by III. The SNIA’s Contributions Q3 2003, ICTP Conformance Testing Launched Q2 2003: SM-Specification V1.0 Publicly Available Q4 of 2003: End-users, OEMs, and integrators will be able to ascertain interface compliance Q2 of 2004: >50% of SNIA members ship SMI products All storage managed by SMI in 2005 SMI Road Map

30. Hosted by III. The SNIA’s Contributions SMI End-User Value Proposition: Interoperability Verifiable standards promote interoperability Seamless interoperability between vendor products Management Unified management interface enables simplified management Lower TCO Choice Conforming devices in the SAN discovered and controlled regardless of manufacturer Supports legacy equipment Simplifies SAN expansion and re-configuration

31. Hosted by III. The SNIA’s Contributions What’s Next — Secure Storage Security threats are growing in numbers and sophistication Source: www.cert.org/stats/cert_stats.html The financial impact of security breaches has escalated dramatically Source: 1Q 2002 CSI/FBI Computer Crime and Security Survey Computer Security IncidentsFinancial Impact of Security Breaches

32. Hosted by III. The SNIA’s Contributions Networking for Storage Professionals Virtualization Backup & Restore IP Storage Business Continuity Security SAN Management High Availability User Experiences Network Attached Storage Metropolitan Area Networks Storage for Networking Professionals Infrastructure Design Data Sharing Additional Resources — Educational Focus

33. Hosted by III. The SNIA’s Contributions SNIA and the End User Focused on today’s business problems Addressing tomorrows business solutions SNIA and Storage Networking Technologies Promoting standardized, cost-effective technology solutions The Storage Networking Industry Association Advance the adoption of storage networks as complete and trusted solutions.

34. Hosted by www.snia.org Thank you! The Storage Networking Industry Association