1. ANTI-LAZY CHAIR Emilio #13 6.B. MARKET SURVEY

2. DO YOU ARE LAZY WHEN YOU GET OFF A CHAIR TO GO FOR FOOD OR GET THE REMOTE CONTROL? Source: IAB 6.B. group

3. WOULD YOU BUY THE ANTI-LAZY CHAIR?

4. IN WHICH COLOR WOULD YOU LIKE THE ANTI-LAZY CHAIR?

5. SIZE

6. People are watching T.V. and they finally got comfortable but they want food or change the T.V. but the control is in other place or the food is in the kitchen so you need to get off the chair. Problem

7. With this chair people can get what they want without getting off the chair. Solution

8. Sustainability Interactive area