1. Fuqua Career Management Center September 18, 2014 The Myths and Realities of Using Social Media

2. Agenda Introductions Discussion with panelists Q&A Resources

3. Today’s Facilitators Lisa Schwartz Program Director, Alumni Career Services, CMC Nick Faber Community Manager – Social Media, Fuqua Mackenzie Sullivan Sector Director, Social Impact & Sustainability, CMC Erin Bartels Associate Director, Communications & Donor Relations, DAR

4. Topics for discussion Brand & Visibility Networking & Connecting –Productivity, Research and Knowledge sharing –Creativity and Problem Solving –Job Search

5. Best Practices for: Putting together and managing an optimal profile on LinkedIn Tools to organize your social media Joining and leveraging LinkedIn groups Managing social media time & investment Managing privacy settings and overall risk Searching for contacts Using Twitter hashtags Blogging

6. Q&A Any questions? Feel free to text chat them in the chat box, or “raise your hand” if you have mic capability.

7. Resources http://en.wikipedia.org/wiki/List_of_social_networking_websites http://www.socialmediatoday.com/content/blogging-sweet-spot-how-often- should-you-post-0http://www.socialmediatoday.com/content/blogging-sweet-spot-how-often- should-you-post-0 http://visual.ly/10-strategic-mistakes-twitter - infographichttp://visual.ly/10-strategic-mistakes-twitter http://www.socialmediatoday.com/content/omg-over-40-twitter- abbreviations-you-should-know WWW.yoursocialmediastrategist.com

8. alumni-careers@fuqua.duke.edu Questions or Concerns?

9. November 2014 Alumni Online Workshop Join us on November 20 for our next Alumni Online Workshop – Alumni Choice!