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Published byNancy Franklin Modified over 9 years ago
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Business & Management Research Methods
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The origins of business & management research methods A justified classification of research methods How we encounter situations Research as Technology Research as Science Research as Phenomenology Future directions Our topics
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How we encounter situations
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Not a matter of different perspectives Involvement – encounter – reality Background & competence What is the essence of each involvement? The nature of the encounter determines the nature of the enquiry How we encounter situations
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Marketing research / policy research / evaluation research The handmaiden to business Standards not derived from the discipline The banner of science The Philosophy of Technology Business research as technology
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Research into business & management Received View of science Constructivist theories of science Phenomenological theories of science Positivist theories of management Constructivist theories of management Phenomenological theories of management
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Research into business & management Received View of science Constructivist theories of science Phenomenological theories of science Husserl Heidegger Positivist theories of management Constructivist theories of management Phenomenological theories of management Searle Shaw
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Science is theory, laws, propositions (particularly mathematical) Reality is out there: let us mirror it Modern science starts with Galileo & Newton Science is objective Social science are similar to other sciences Measure everything – what does this involve From 1964, not a serious view Received View
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Kant Science is characteristic of human beings Science is a form of “culture” Science is subjective The business environment, stakeholders Constructivist accounts
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Husserl & Heidegger Misuse of the word Two recent initiatives: John Searle UC Berkeley Robert Shaw Open Polytechnic Phenomenology of business & management
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Based on experience / reflection Society, institutions, organisations, individuals Husserl – intentionality Searle – collective intentionality The social construction of institutions
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Husserl’s method to seek truth Seeing sense Bracketing out Essences Local government & democracy Dwelling with essences
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Is there a position in management for Martin Heidegger? Customers are equipment The phenomenology of local government Phenomenology of democracy Husserl’s phenomenological method in management Phenomenology of entrepreneurship Phenomenology of union decision-making A research programme
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Technology will continue The Received View – laws of business Constructivist accounts - popular Phenomenology – strict applications The future
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